Sponsor News

 

January 26, 2022

OWC Named as TechRadar Pro Picks Award Winner at CES 2022
Tech leader wins TechRadar Pro Picks Award for OWC Atlas Series Media Cards

Woodstock, IL – January 26, 2021OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of MemoryExternal DrivesSSDsMac & PC Docking Solutions, Network Attached Storage, and Performance Upgrade Kits, announces winning the TechRadar Pro Picks Award for the OWC Atlas Series Media Cards and Readers.

TechRadar Pro announced the winners of this year’s Picks Awards, the brands’ annual program honoring the best and most influential consumer technology that was at CES 2022 or introduced in 2021. The staff selected winners based on their expected impact on the Consumer Electronics and Retail industries.

 

OWC Atlas S Pro™

OWC flash storage solutions are run through intensive performance testing so creative professionals can depend on real-world speeds in their workflows. Truthfully listing Atlas S Pro cards for reliable performance up to 276MB/s write and 290MB/s read speeds defines our commitment to the “OWC Difference,” which ensures you’ll be completely satisfied these SD UHS-II V90 cards will deliver the performance you are counting on.

 

OWC Atlas Pro™ and Atlas Pro™ Ultra

The OWC Atlas Pro and Atlas Pro™ Ultra CFexpress Type B memory cards are rugged and OWC Beyond Fast™. They’re ideal for professional photographers, videographers, and content creators who need to capture every crucial moment at confidently one-time events like sports, weddings, and concerts.

 

OWC Atlas FXR

Sized similarly to a debit card, the OWC Atlas FXR is the smallest Thunderbolt CFexpress card reader. It allows you to transfer video footage and photos on location, studio, or the edit suite to virtually any Thunderbolt or USB port-equipped computer or tablet at over 1500MB/s speed. Nearly 7x smaller than other Thunderbolt CFX readers, bus-powered Atlas FXR easily fits into the smallest camera bag, so you can pack more accessories to help capture amazing content.

You can purchase the Atlas S Pro media cards in 32GB, 64GB, 128GB, and 256GB capacities, starting at $49. As for the OWC Atlas Pro CFexpress, you can purchase it in 2022in 256GB, 512GB, 1TB, and 2TB capacities in early Q2 this year. The OWC Atlas Pro Ultra CFexpress will also release in early Q2 2022 in 320GB and 640GB capacities. Lastly, the OWC Atlas FXR will release in early 2022. OWC will announce the pricing later.


“We are honored to have our Atlas Series Media Cards & readers recognized with the TechRadar Pro Picks Award at CES 2022,” said Larry O’Connor, CEO and Founder of OWC. “We believe we have an incredibly talented team at OWC and are devoted to developing the fastest and most innovative products for consumer and professional markets. To receive this recognition is a win for the entire team. We are truly grateful to TechRadar Pro for this acknowledgment.”   
 

January 20, 2022

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ZEISS will kick off their 2022 virtual Film Festival Week on Friday, January 21 with an in-depth roundtable featuring six cinematographers—each with a project screening at the Park City festival. Guest cinematographers and their selected films include: Melinda James, Work; Charlotte Hornsby, Master; Alex Disenhof, ASC, Alice; Andrew Wheeler, God's Country; Jordan Parrott, Chaperone, and Wyatt Garfield, Resurrection.

 

Moderator Snehal Patel will talk to the filmmakers about their selected films' including workflow, creative choices and more, followed by a lively Q&A with the audience. The free event will be held at 12 pm PST/3 pm EST.

 

ZEISS Film Festival Week continues Tuesday, January 25 (12 pm PST/3 pm EST) with featured guest cinematographer, Matthew Chuang, ACS. The artist's captivating immersion into the horror genre with You Won’t Be Alone, (Focus Pictures) will make its world-premiere at Sundance 2022. Known for exquisitely crafted features, music videos and award-winning commercials, Chaung will cover creative choices and technical solutions for the new entry as well as previous works including The Babadook and The Nightingale. Also on the agenda is his collaboration with director Allen Hughes on the five-part FX Network and Disney documentary series Outlaw: The Saga of Afeni and Tupac Shakur, scheduled for spring release.

 

Tony Wisniewski, ZEISS Senior Manager of Marketing, adds "Although most years we are on the ground in full support of the Park City worldwide event, we are enthusiastic about this year's Film Festival Week. Now the audience can enjoy virtual festival closeups with cinematographers who speak candidly about their projects which are honored official selections of the Park City festival."

 

ZEISS Film Festival Week is free of charge. To register for the January 21 Cinematographers Roundtable visit

https://zeiss.zoom.us/webinar/register/WN_ilXLXNxmRSKxMGp9scwj3w

 

To register for the Matthew Chaung event visit 

https://zeiss.zoom.us/webinar/register/WN_OWBRShbuQcCIdsfVJpC9Qw

About ZEISS

ZEISS is an internationally leading technology enterprise operating in the fields of optics and optoelectronics. In the previous fiscal year, the ZEISS Group generated annual revenue totaling 6.3 billion euros in its four segments Semiconductor Manufacturing Technology, Industrial Quality & Research, Medical Technology and Consumer Markets (status: 30 September 2020). 

 

For its customers, ZEISS develops, produces and distributes highly innovative solutions for industrial metrology and quality assurance, microscopy solutions for the life sciences and materials research, and medical technology solutions for diagnostics and treatment in ophthalmology and microsurgery. The name ZEISS is also synonymous with the world's leading lithography optics, which are used by the chip industry to manufacture semiconductor components. There is global demand for trendsetting ZEISS brand products such as eyeglass lenses, camera lenses and binoculars.

 

With a portfolio aligned with future growth areas like digitalization, healthcare and Smart Production and a strong brand, ZEISS is shaping the future of technology and constantly advancing the world of optics and related fields with its solutions. The company's significant, sustainable investments in research and development lay the foundation for the success and continued expansion of ZEISS' technology and market leadership. ZEISS invests 13 percent of its revenue in research and development – this high level of expenditure has a long tradition at ZEISS and is also an investment in the future.

 

With over 32,000 employees, ZEISS is active globally in almost 50 countries with around 30 production sites, 60 sales and service companies and 27 research and development facilities. Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany. The Carl Zeiss Foundation, one of the largest foundations in Germany committed to the promotion of science, is the sole owner of the holding company, Carl Zeiss AG. Further information at www.zeiss.com.

ZEISS Consumer Products

ZEISS Consumer Products combines the company's business with camera and cine lenses, binoculars, spotting scopes and hunting optics. The unit is allocated to the Consumer Markets segment and is represented at sites in Oberkochen and Wetzlar.

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January 11, 2022

Cinematographer Philip Grossman Uplevels Video Conferencing Quality with AJA U-TAP

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From Microsoft Teams to Zoom, the use of video conferencing platforms has seen unprecedented growth in the last two years, with more in-person meetings abandoned in favor of virtual ones. This shift has impacted nearly every industry, including media and entertainment (M&E). It’s also challenged creatives like Adventure Cinematographer Philip Grossman to rethink their approaches to production planning, collaboration, and content review. Equal parts media industry stalwart, TV technology and film specialist, explorer, and educator, Grossman refused to compromise video quality in this new norm and opted to ditch his traditional webcam. Instead, he harnessed his video expertise to create an economical, top-notch setup that supports nearly any video conferencing platform. It comprises a RED digital cinema camera, AJA U-TAP SDI (a USB 3.0 3G-SDI capture device), plus a recorder, lighting, and a practical backdrop.

 

“Given all the changes in the M&E industry over the last two years, there’s now a bit of an unwritten rule in terms of your video conferencing quality. Just as an attorney wouldn’t walk into a courtroom in sweatpants, you can’t join a video meeting with a low-quality video feed,” shared Grossman. “U-TAP has been great in this respect; it allows me to use the gear I use every day for cinematography jobs to pull off a high-quality HD feed easily and at a low cost. Since the start of the pandemic, it’s become an essential piece of kit.” 

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For most video conferences, Grossman uses a RED DIGITAL Cinema DSMC2 with HELIUM (8K) to capture himself on-camera. The feed is then output to the U-TAP SDI and into his MacBook Pro, plus pass through into a recorder. For live switching content or working with multiple feeds, he’ll reverse the steps. Camera outputs are run through his recorder, live switched, and the switched feed is then output to U-TAP for webcasting from a laptop or desktop. 

 

Grossman harnesses the workflow to support video conferencing needs wherever he goes, including a recent urban exploration trek overseas, which included stops in Hungary, Albania, Croatia, Herzegovina, Montenegro, and Northern/Southern Italy. In the past, he’s also spent time in Chernobyl, as well as barren parts of the former Soviet Union, tracking down abandoned science/engineering-related sites. “A lot of what I try to do is document history and share it with the world,” he said. “Travel and exploration are a passion, but I also love how my job allows me to collaborate with a bunch of different hardware and software manufacturers, and in turn help influence technological evolution.”  

 

Grossman carefully sources every tool he uses in the field. In addition to his video conferencing gear, he also carries a GoPro 10 with him on every adventure, with all his gear fitting nicely in a travel backpack. “You have to find the tools that best suit your needs, and for me, that translates to functionality, durability, and ergonomics. I went with U-TAP, in part, because I’ve used AJA products for years and they’re durable,” he added. “They also have a legacy of giving professionals the swiss army knife toolset required to handle any format you encounter on the job. U-TAP allows me to turn a very high-end camera output into a webcam feed, so that my live output looks more professional; from the moment I opened it, I was impressed by how easy it was to get up and running. I literally just plug in the U-TAP and my computer recognizes the signal over the USB connection without the need for third-party drivers.”

 

Although Grossman underscores the importance of video in conferencing, he constantly reminds others in the field to not underestimate the importance of audio and lighting. He concluded, “A good mic and an overhead light as well as two small color LED lights can go a long way in shaping your webcasting look without breaking the bank. The secret to a good feed lies in a decent mic, lighting, practical backdrop, a good camera, a recorder, and a device like U-TAP.” 

 

About AJA U-TAP 

AJA U-TAP devices are 3G-SDI or HDMI USB 3.0 capture solutions that bring professional connectivity and high-quality video capture to laptops and workstations. A bus-powered device with the ability to simply and easily bring in video across 3G-SDI or HDMI for use within a wide range of software without any drivers to install, U-TAP is supported directly in macOS®, Windows® and Linux®. www.aja.com/products/u-tap-sdi and www.aja.com/products/u-tap-hdmi

 

About AJA Video Systems, Inc.

Since 1993, AJA Video has been a leading manufacturer of video interface technologies, converters, digital video recording solutions and professional cameras, bringing high-quality, cost-effective products to the professional, broadcast and post-production markets. AJA products are designed and manufactured at our facilities in Grass Valley, California, and sold through an extensive sales channel of resellers and systems integrators around the world. For further information, please see our website at www.aja.com.

January 3, 2022

OWC Announces Atlas Pro Series Media Card Storage and Reader for Photographers, Videographers, and Content Creators
Professional grade, high-capacity SD UHS-II V90 and CFexpress Type B media storage cards offer super-fast RAW image and up to 8K cinema-quality video capture along with ultra-compact universally compatible CFexpress reader

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OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of MemoryExternal DrivesSSDsMac & PC Docking Solutions, Network Attached Storage, and Performance Upgrade Kits, announces the OWC Atlas Pro series of high-performance media cards and reader. Like the Atlas rockets that powered the historic Mercury human spaceflights into full orbit, the OWC Atlas series will launch your creative capabilities into another world.

Experience You Can Depend On
OWC has been safely protecting Mac and PC users’ data with high-performance storage solutions since 1988. Drawing on our experience as a leading developer of flash storage since 2010, we’ve engineered OWC Atlas Pro media cards with advanced performance and data management technologies to maximize the capabilities of your DSLR, mirrorless, and video camera. The OWC Atlas Pro cards let you go from shooting to transferring RAW images and up to 8K video footage to your computer with the highest workflow efficiency. Whether you’re an aspiring social media influencer, visual arts hobbyist, drone pilot, or accomplished creative professional, you can trust the OWC Atlas Pro media cards with your irreplaceable shots.

OWC Atlas S Pro™
OWC flash storage solutions are run through intensive performance testing so creative professionals can depend on real-world speeds in their workflows. Truthfully listing Atlas S Pro cards for reliable performance up to 276MB/s write and 290MB/s read speeds defines our commitment to the “OWC Difference,” which ensures you’ll be completely satisfied these SD UHS-II V90 cards will deliver the performance you are counting on.

  • Pro speed: Up to 276MB/s write and 290MB/s read real-world speeds for shooting huge photos, burst photo sequences, and recording up to 8K video

  • Advanced: Uses advanced pseudo-Single-Level Cell (pSLC) flash memory to deliver 10X higher durability than ordinary SD cards and blazing-fast speed across the entire card capacity so massive still files and 8K video will write and download fast
    Efficient: Fast read speeds let you offload data to the computer for immediate file access and quicker post-production

  • Tough: Impact, bend, shock, UV ray, and x-ray resistant

  • Compatible: Fully compatible with a wide variety of DSLR, mirrorless, 360-degree, VR, and cinema cameras

  • Flexible: Backwards compatible with UHS-I SD devices and readers

  • Worry-free: Up to 5 Year OWC Limited Warranty

OWC Atlas Pro™ and Atlas Pro™ Ultra
The OWC Atlas Pro and Atlas Pro™ Ultra CFexpress Type B memory cards are rugged and OWC Beyond Fast™. They’re ideal for professional photographers, videographers, and content creators who need to capture every crucial moment at confidently one-time events like sports, weddings, and concerts.

  • Consistent: Atlas Pro Ultra delivers sustained 1400MB/s speed for rapid-fire burst mode and high resolution 8K video capture

  • Pro speed: Up to 1500MB/s write and 1700MB/s read peak speeds for smooth 8K capture and continuous high frame rate burst mode image capture

  • Advanced: Utilizes the latest flash storage technologies to provide leading-edge performance, durability, and reliability

  • Efficient: Fast read speeds let you offload data to a computer for immediate file access and quicker post-production

  • Tough: Impact, bend, shock, UV ray, and x-ray resistant

  • Supportive: Fully compatible with the latest Canon, Nikon, and Panasonic cameras

  • Backwards compatible with XQD devices

  • Compliant: Fully meets CFexpress Type B 1.0 and 2.0 specifications

  • Worry-free: Up to 5 Year OWC Limited Warranty

OWC Atlas FXR
Sized similarly to a debit card, the OWC Atlas FXR is the smallest Thunderbolt CFexpress card reader. It allows you to transfer video footage and photos on location, studio, or the edit suite to virtually any Thunderbolt or USB port-equipped computer or tablet at over 1500MB/s speed. Nearly 7x smaller than other Thunderbolt CFX readers, bus-powered Atlas FXR easily fits into the smallest camera bag, so you can pack more accessories to help capture amazing content.

  • Flexible compatibility: Works with past, present, and future Macs, Windows PCs, iPads, Chromebooks, and Surface devices

  • Extremely fast: Supports the maximum performance capability of CFX cards, Thunderbolt, and USB interfaces

  • Read at warp speed: ingest video footage and photos at over 1500MB/s

  • Ultra-compact: About the size of a debit card and up to 7x smaller than other single readers

  • Travel-ready: Bus-powered, so no power supply or power cable needed

  • Stable: Non-skid rubber feet keep the reader in place

  • Plug and play: Includes Thunderbolt cable with tethered USB-A adapter

  • Worry-free: 2 Year OWC Limited Warranty

Pricing & Availability

  • The OWC Atlas S Pro™ SD UHS-II V90 SD media card is available now in 32GB, 64GB, 128GB, and 256GB capacities on Macsales.com starting at $49.00

  • The OWC Atlas Pro™ CFexpress will be available early Q2 2022 in 256GB, 512GB, 1TB, and 2TB capacities

  • The OWC Atlas Pro Ultra™ CFexpress will be available early Q2 2022 in 320GB and 640GB capacities

  • The OWC Atlas FXR will be available in early Q2 2022

December 16, 2021

OWC Announces Release of SoftRAID 3.0 for Windows

New SoftRAID for Windows adds support for RAID 5 volumes

OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of MemoryExternal DrivesSSDsMac & PC Docking Solutions, Network Attached Storage, and Performance Upgrade Kits, announces the release of SoftRAID 3.0 for Windows. The latest version of its powerful RAID management solution now includes support for RAID 5 on Windows 10 and 11.

SoftRAID 3.0 for Windows enables users to create powerful RAID 0/1/5 solutions for maximum drive capacity, fast data access, and robust data protection. SoftRAID for windows provides faster RAIDs with management and drive monitoring that other Windows utilities fail to provide. SoftRAID's streamlined interface makes it incredibly easy to set up and manage RAID volumes and provides a level of performance and protection you can't get with other RAID solutions.

What’s New in SoftRAID 3 for Windows

  • New RAID level: adds RAID 5

  • Compatible: Works with Windows 11 and 10

"SoftRAID for windows provides faster RAIDs with management and drive monitoring that other Windows utilities fail to provide. RAID 5 has been one of the most requested features from our users, so we're excited to add RAID 5 to SoftRAID for Windows and expand the cross-platform capability SoftRAID," said Rick Rockhold, Vice President Software Development, Windows & Mobile. "RAID 5 opens up the next level of data protection and access to our Windows customers."

SoftRAID is ideal for anyone who needs to safely store and backup massive amounts of data, including video editors, audio producers, photographers, and graphic designers.

SoftRAID Highlights:

  • Advanced: Create RAID 0/1/5 with Windows and RAID 0/1/4/5/1+0 (10) with Macs

  • Universal: SoftRAID works with both Windows and Macs and built-in OWC MacDrive technology lets you seamlessly move SoftRAID volumes between OSes

  • Protected: SoftRAID Monitor constantly watches your disks and alerts you if problems are detected 

  • Validated: Volume validation ensures sectors can be read and parity is correct  

  • Certified: Checks disks before use to ensure they are safe for data storage

  • Vigilant: Error prediction helps protect against unexpected failure

SoftRAID’s core RAID creation and management technology has been finely tuned over 20 years of development. It’s ideal for voluminous data roles including audio/video production and editing, photography, graphic design, database servers, financial applications, and more. Basically, it is the brain for running, maintaining, and protecting your RAID arrays. 

Pricing & Availability

SoftRAID for Windows 3.0 is a free update for current SoftRAID 2.0 users. To purchase a new license, upgrade from SoftRAID 1.0, or add additional seats to a current SoftRAID license please visit the OWC Software Store (https://software.owcdigital.com). You can try SoftRAID for FREE with the full featured 14-day trial.

SoftRAID also ships with select OWC enclosures including: ThunderBays, ThunderBlade, Express 4M2, Mercury Elite Pro Quad, Mercury Pro U.2 Dual, and Accelsiors.

Compatibility

SoftRAID 3 for Windows compatible with Windows 10 and 11. SoftRAID is licensed per computer, additional discounted seat purchases are available https://software.owcdigital.com

November 23, 2021

OWC Introduces Mercury Elite Pro mini USB-C Portable Storage Solution

Universally USB compatible bus-powered drive for saving, accessing, and backing up your work and personal life anywhere with plug and play ease with up to 4TB of storage capacity and 542MB/s real-world performance speeds

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OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of MemoryExternal DrivesSSDsMac & PC Docking Solutions, Network Attached Storage, and Performance Upgrade Kits, announced today the OWC Mercury Elite Pro mini. Introduced over a decade ago to emulate its award-winning desktop sized OWC Mercury Elite Pro “sibling,” the OWC Mercury Elite Pro mini has earned a stellar reputation of offering superior portable storage performance.

The OWC Mercury Elite Pro mini is a powerhouse that gives creative pros, small office/home office users, students, and families the speed and universal connectivity of a USB-C 10Gb/s interface and up to 4TB of storage capacity and 542MB/s real-world performance speeds. The included USB-C cable with tethered USB-A adapter lets you plug into nearly anything, anywhere. Connect the OWC Mercury Elite Pro mini to past, present, and future Macs and PCs and iOS, Android, and Chrome OS devices. The OWC Mercury Elite Pro mini is bus-powered so that you can free yourself from power adapter limitations. Cut the cord and take high-performance storage where you need it from the desktop to a mountaintop.

The OWC Mercury Elite Pro mini isn’t just all work and no play. Besides saving and backing up computer data or functioning as a workhorse drive on set or in the edit suite, use it to watch videos, listen to music, and view pictures through your gaming console or directly attached to your Smart TV.

As a console gamer, you know you can never have enough storage space. Whether you have an eight gen PS4 or Xbox One or the latest PS5 or Xbox Series X/S console, the OWC Mercury Elite Pro mini lets you spend more time going for the win and less time worrying about storage limits. Run backward compatible PS4 and Xbox One games directly from the OWC Mercury Elite Pro mini to maximize your new console’s precious internal storage for the latest titles. You can also store PS5 and Xbox Series X/S games on the OWC Mercury Elite Pro mini and transfer them faster than re-downloading to your console when you want to get your game on.

OWC Mercury Elite Pro mini Highlights

  • Universally compatible: Plug and play with past, present, and future Macs, PCs, iPad Pros, Chromebooks, and Android tablets

  • Life ready: save, access, backup, and edit work and personal files with up to 542MB/s real-world performance

  • Easy backups: Apple Time Machine and Windows File History ready

  • Game on: ideal for game storage with Playstation and Xbox consoles

  • Entertainment center: watch videos, listen to music, and view pictures through your Smart TV

  • Portable: bus-powered and rugged to go from desktop to mountain top

  • Bootable: Startup and launch apps in just seconds

  • Quiet: heat-dissipating aircraft-grade aluminum housing and fanless venting provide cool, nearly silent operation

  • Deployment ready: pre-configured solutions undergo rigorous multi-step performance certification

  • Connected: Connect universally to any USB or Thunderbolt computer or device with the included USB-C cable and USB-A adapter

  • Worry-free: Up to a 3 Year OWC Limited Warranty    

Pricing & Availability
The 
OWC Mercury Elite Pro mini is available immediately in capacities from 0TB (add your own drives) starting at $42.99 or from 480GB, 1TB, 2TB and 4TB, models starting at $94.00.

November 19, 2021

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OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of MemoryExternal DrivesSSDsMac & PC Docking Solutions, Network Attached Storage, and Performance Upgrade Kits, announces Fast Forward Rental Program for The Jellyfish by OWC.

We know that creating killer video content day in and day out is no small feat. And we know that your team doesn’t have time to spend several months evaluating endless storage options and MAM (Media Asset Management) and navigating a complex corporate budgeting process. With our new Fast Forward program by OWC, we’re making it easy to get your team the tools it needs to start working faster together.

Starting today, you’ll be able to order a Jellyfish Mobile with either 48 or 96TB of storage along with accessories like 10Gb adapters and LTO drives, plus Jellyfish software, support, and remote monitoring, all on an annual subscription. That means no up-front cost to your team to get started, and more importantly, you don’t have to try and guess exactly how much storage or how many connections you’ll need 2-3 years from now. When you’re ready to upgrade, we’ll send you a new server, help transfer your footage, take the old one back and let you focus on scaling your team. Or, if you decide the Jellyfish isn’t the right fit for your team, you can send it back and move on.

Over the next quarter, we’ll be adding the Jellyfish Rack and Tower models to the Fast Forward program, as well as additional OWC hardware like shuttle drives, RAIDs, and docks. The Fast Forward program is only available in the US, and your Jellyfish will always need a stable internet connection. If you’re looking to go on the road or are in an air-gapped environment, this isn’t a fit right now.

“We’ve been testing a pilot program for the last year with many companies during the pandemic. That needed a Jellyfish but had no idea which way things were going day today,” said Gergana Angelova, VP Product & Customer Experience - Enterprise Storage Marketing, OWC. “Everyone needed flexibility and couldn’t commit to a large hardware purchase, so we came up with this.”    

Pricing & Availability

For more information and pricing on Fast Forward by OWC please visit 
MacSales.com.

November 15, 2021

OWC Announces Accelsior 8M2 World’s Fastest and Highest Capacity PCIe SSD

Revolutionary PCIe SSD solution designed for exceptional reliability and mind-blowing real-world speeds up to 26,000MB/s and massive 64TB storage capacity

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OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of MemoryExternal DrivesSSDsMac & PC Docking Solutions, Network Attached Storage, and Performance Upgrade Kits, today announces the all-new OWC Accelsior 8M2. The OWC Accelsior 8M2 brings impressive speed and storage capacity to 2019 Mac Pros, Windows or Linux computers, and PCIe expansion systems. It utilizes the total bandwidth of the latest PCIe technology and has a highly efficient heat dissipating design to provide ultra-reliable speeds up to 26,000MB/s. Creating the fastest PCIe SSD meant combining bold engineering with the latest technology. Each OWC Accelsior 8M2’s eight NVMe M.2 SSD slots can run at their full x4 lanes of data throughput. All that insanely fast speed through an entire PCIe 4.0 x16 lane architecture with up to 64TB of storage.

The OWC Accelsior 8M2 offers total performance gains in so many diverse ways that it lets you create without limits:

  • Edit and playback 16 streams of 8K ProRes444 without a glitch

  • Keep page scenery and textures looking sharp and flowing uninterruptedly in virtual reality environments

  • Experiment with larger formats and be closer to final work

  • Ensure augmented reality visualizations look life-like

  • Edit and store massive photo images and graphics files

  • Experience faster previews, renders, and processing in VFX programs

  • Effortlessly store and work with multiple production libraries and applications

  • Run more iterations in DevOps in less time

  • Quickly offload essential data to cloud archives for more advanced IoT management

As a high-performance NVMe-based storage solution, the OWC Accelsior 8M2 delivers the consistent low latency data throughput required in edge computing applications such as industrial automation, smart city ecosystems, and smart retail solutions. It feeds CPUs and GPUs huge amounts of data lightning-fast for real-time predictive analytics. With 60% of storage professionals using NVMe SSDs to process large data sets generated at the edge, OWC Accelsior 8M2 is more than a competitive advantage. And to ensure OWC Accelsior 8M2 keeps running at peak speed for the long haul, there’s a quiet cooling fan in the aircraft-grade aluminum heat shield. There are no compromises, just the ultra-reliable performance that Mac and PC users have come to depend on from OWC storage solutions.

"We are always trying to push technology to the limits, and with the OWC Accelsior 8M2, can be summed up in one definitive sentence," said Larry O'Connor, CEO, and Founder of OWC. "It's the fastest, highest-capacity PCIe SSD in the galaxy."

OWC Accelsior 8M2 Highlights:

  • Revolutionary: The fastest drive available for 2019 Mac Pro, Windows or Linux computers 

  • Mind-blowing Performance: Up to 26,000MB/s real world speed

  • Massive Space: Up to eight SSDs for jaw-dropping 64TB storage capacity

  • Easy RAID: Create, monitor, and manage RAID arrays with SoftRAID

  • Advanced RAID Capabilities: Supports multiple RAID levels and RAID sets for maximum flexibility

  • Quietly Cool: Highly efficient and quiet heat-dissipating design for consistent peak performance

  • Pre-tested and Certified: Full burn-in for assured performance and reliability

  • Plug and Play: No drivers needed

  • Worry-free: Up to 5 Year OWC Limited Warranty and lifetime support for solutions 2TB and larger

Includes SoftRAID XT: Easy and Complete Drive Management
SoftRAID XT is the most powerful, intuitive software RAID utility on the market. Multiple RAID options let you select the RAID level that fits you or your project’s needs best. If you need maximum volume capacity, optimum drive performance, data protection, or a combination of attributes, SoftRAID has you covered. Packed with features like drive validation, verification, and failure prediction—SoftRAID includes features you don’t get with hardware RAID. It’s like having a data center on your desktop! From home users looking to protect photos and documents to professionals needing to protect and quickly access projects, SoftRAID is the perfect solution.

  • Compatible: Works with macOS 11 Big Sur, M1 Macs, and Windows 10

  • Advanced: Create RAID 0/1/4/5/1+0 (10) with Macs, RAID 0/1 with Windows machines

  • Protected: SoftRAID Monitor constantly watches your disks and alerts you if problems are detected

  • Validated: Volume validation ensures sectors can be read and parity is correct

  • Certified: Checks disks before use to ensure they are safe for data storage

  • Vigilant: Error prediction helps protect against unexpected failure

  • Universal: Move SoftRAID arrays seamlessly between Macs and PCs with built-in OWC MacDrive technology

  • SoftRAID provides a level of performance that you can’t get with hardware RAID. Learn more about the power of SoftRAID XT.

Your Digital Life. Protected for FREE.
Backing up and protecting your data is critically important. But all too often, it’s a task that falls to the bottom of the “to do” list, and you don’t realize it until it is too late. That’s why OWC has partnered with Acronis to give you 1 full year of the #1 personal backup and antivirus software to integrate into your workflow. 
Acronis Cyber Protect Home Office safeguards you from today’s data threats—from accidents to failures to attacks. With easy, intuitive backup and Ai-enhanced antimalware technology, your digital life is protected—photos, files, applications, systems, and the devices they are on.

  • Complete Backup and Fast Recovery: quickly restore your files or entire system at any time

  • Easy Disk Cloning and Full Image Backup: just two clicks to start a full disk image backup

  • Cloud, Local, or Hybrid Cloud: back up locally, to the cloud, or both.

Pricing & Availability
The OWC Accelsior 8M2 SSD is available now at 
MacSales.com in capacities ranging from 0TB (add your own drives) starting at $799.00 and 2TB, 4TB, 8TB, 16TB, 32TB and 64TB models starting at $1,299.00.

November 10, 2021

ZEISS Cinema Americas Expands to Better Serve Cinematography Community

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Zeiss Cinema Lens Team (Left to Right): Jean-Marc Bouchut – Director of Cinema Sales Americas; Claire Chang – Customer Service Cinema; Snehal Patel – Head of Cinema Sales Americas; Anna Schmidt – Cinema Marketing, Americas; Alejandro Alcocer – Cinema Sales Manager, Mexico and Latin America; Emily Miele – Cinema Sales Assistant

In an industry that relies heavily on collaboration to combine technical excellence with inspiring creativity, the last two years have been a unique challenge. The ZEISS Cinema Lens team, meanwhile, has worked hard to not only continue communications, but to also expand and improve its capabilities across the Americas. Whether it’s from behind masks or monitors they have been actively engaging with the filmmaking community, unveiling new technology, maintaining channels, sponsoring online events and film festivals, and producing their Studies in Cinematography series with the likes of Greig Fraser, ASC, ACS, Matthew Libatique, ASC and Alice Brooks, ASC.

 

During the 2020 industry slowdown ZEISS safely sustained consultancy and demonstration services at their Cinema Lens Demo Center resource for cinematographers and ACs, opened in Los Angeles in 2019. With the launch of the Supreme Prime Radiance lenses later that year, and four additional focal lengths added this April alone, ZEISS’ LA-based, Head of Cinema Sales and lens expert Snehal Patel, points out the benefits of the well-appointed facility. “Even during the global pandemic,” he says, “we were able to keep demo lenses flowing out to rental houses and DPs, and our team used online tools to keep in touch with the community." With restrictions easing, the comfortable Los Angeles space provides ample room for safe in-person lens demos and educational seminars.

 

All this activity calls for an even more robust team. After a comprehensive search they are eager to welcome the renowned Jean-Marc Bouchut to the ZEISS family. A thirty-year alumnus of French lens maker Angenieux, Bouchut takes the reins as Zeiss' Director of Cinema Sales, building out the ZEISS presence on the East coast by providing support to cinematographers and crews from the New York office. Jean-Marc and I have known each other for a long time," Patel notes. "With an extensive background in optics to share, he's here to support filmmakers at all levels."

 

Visitors to the Los Angeles headquarters can also meet another addition to the team, Anna Schmidt, who moves to ZEISS from Dynamic Rentals. Working with Tony Wisniewski, Senior Manager of Marketing, Anna supports ZEISS’ marketing activation and educational events.

 

To ZEISS, success is more than offering the top technology in lenses. As Tony sums it up: “The initiatives we're running— sponsorships, education and engagement at festivals and trade shows, as well as our new people have one goal: to support the artists using our technology and to ensure they can fulfill their creative vision." www.zeiss.com/cine-democenter 

About ZEISS

ZEISS is an internationally leading technology enterprise operating in the fields of optics and optoelectronics. In the previous fiscal year, the ZEISS Group generated annual revenue totaling 6.3 billion euros in its four segments Semiconductor Manufacturing Technology, Industrial Quality & Research, Medical Technology and Consumer Markets (status: 30 September 2020).

 

For its customers, ZEISS develops, produces and distributes highly innovative solutions for industrial metrology and quality assurance, microscopy solutions for the life sciences and materials research, and medical technology solutions for diagnostics and treatment in ophthalmology and microsurgery. The name ZEISS is also synonymous with the world's leading lithography optics, which are used by the chip industry to manufacture semiconductor components. There is global demand for trendsetting ZEISS brand products such as eyeglass lenses, camera lenses and binoculars.

 

With a portfolio aligned with future growth areas like digitalization, healthcare and Smart Production and a strong brand, ZEISS is shaping the future of technology and constantly advancing the world of optics and related fields with its solutions. The company's significant, sustainable investments in research and development lay the foundation for the success and continued expansion of ZEISS' technology and market leadership. ZEISS invests 13 percent of its revenue in research and development – this high level of expenditure has a long tradition at ZEISS and is also an investment in the future.

 

With over 32,000 employees, ZEISS is active globally in almost 50 countries with around 30 production sites, 60 sales and service companies and 27 research and development facilities. Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany. The Carl Zeiss Foundation, one of the largest foundations in Germany committed to the promotion of science, is the sole owner of the holding company, Carl Zeiss AG. Further information at www.zeiss.com.  

 

ZEISS Consumer Products

ZEISS Consumer Products combines the company's business with camera and cine lenses, binoculars, spotting scopes and hunting optics. The unit is allocated to the Consumer Markets segment and is represented at sites in Oberkochen and Wetzlar.

November 4, 2021

OWC Announces Mercury Pro U.2 Dual As World’s First Thunderbolt Dual Bay U.2 Desktop Storage Solution

The ideal storage solution for anyone and any task with up to 2800MB/s speed and massive 16TB storage capacity

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OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of MemoryExternal DrivesSSDsMac & PC Docking Solutions, Network Attached Storage, and Performance Upgrade Kits, announces the OWC Mercury Pro U.2 Dual. The OWC Mercury Pro U.2 Dual offers up to 16TB of storage for creative pros, small office/home office users, students, and families to save, access, backup, and edit work and personal files. It utilizes Thunderbolt’s full 2800MB/s of data bandwidth to function nearly 6x faster than your typical SSD. Dual drive bays house two NVMe U.2 SSDs for streamlined, easy-to-manage RAID storage.

A super easy, plug and play design makes the OWC Mercury Pro U.2 Dual the most convenient drive to use. Just connect the included Thunderbolt cable to your machine or OWC docking solution and start saving, editing, and sharing at warp speed.

With 
OWC's MacDrive software (sold separately) installed on your Windows PC,  you can use Apple RAID formatted drives without jumping through hoops for the ultimate cross-platform workflow.

The OWC Mercury Pro U.2 Dual is ready for your demanding A/V, digital photography, professional music, graphics, and general data backup needs. The OWC Mercury Pro U.2 Dual gives everyone the necessary horsepower to get the job done:

  • Backing up simple to complex video editing projects

  • Time Machine and File History backups of essential business data and irreplaceable personal photos

  • Consolidating files from multiple smaller drives to a single location for faster, more convenient access

  • Migrating data from an existing machine to a new computer

  • Freeing up space on a computer's internal drive to improve performance

An extra Thunderbolt USB-C port lets you daisy-chain devices to your OWC Mercury Pro U.2 Dual to expand your capabilities. Attach a 5K display or two 4K Thunderbolt displays. You can even place a USB device at the end of the chain. The OWC Mercury Pro U.2 Dual gives you the freedom to use more of what you need.

OWC Mercury Pro U.2 Dual Highlights

  • Blazing fast: Utilize Thunderbolt’s full 2800MB/s data bandwidth

  • Unrivaled Capacity up to 16TB: The only dual-bay solution with up to two NVMe U.2 SSDs

  • Cross Platform Compatible: Use the same drive between a Mac and a PC with OWC MacDrive for Windows

  • Additional Connectivity: Add up to five Thunderbolt devices, a display, or your choice of a USB-C or DisplayPort device via the second Thunderbolt USB-C port

  • Easy Drive Monitoring: Front panel activity LEDs offer an instant status update

  • Deployment Ready: Solutions undergo a rigorous multi-step performance certification

  • Worry-free: Up to 3 Year OWC Limited Warranty and lifetime support

“With the OWC Mercury Pro U.2 Dual, we wanted to build a storage solution for everyone that could handle any task or workflow,” said Larry O’Connor, CEO and Founder of OWC. “It’s perfect for everything from routine backups, storing photos, music, you name it, making the OWC Mercury Pro U.2 Dual the ideal drive for Mac or PC.”

Pricing & Availability
The OWC Mercury Pro U.2 Dual is available immediately in capacities from 0TB (add your own drives) starting at $299.99 and 2TB, 4TB, 8TB, and 16TB models on 
Macsales.com starting at $549.00.

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October 27, 2021

AJA Debuts BRIDGE NDI 3G Gateway Appliance for NDI/SDI Conversion
Streamlines IP workflows with versatile, high-density solution for bridging NDI and SDI ecosystems

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Grass Valley, CA (October 27, 2021) – AJA Video Systems today launched BRIDGE NDI 3G, a sleek, high-performance 1RU appliance that enables reliable, high density, and high quality conversion to/from SDI and NewTek’s NDI® video over IP protocol. The flexible, intuitive gateway device supports multi-channel 4K and HD workflows and is designed to help broadcast, production and proAV professionals move seamlessly between various platforms, protocols, and connectivity types. 

BRIDGE NDI 3G packs a punch with dual 10GigE onboard NICs for NDI I/O, as well as high-density SDI connections for up to 16 channels of 3G-SDI I/O – offering up to four channels of 4K or 16-channels of HD, or a mixture of HD and 4K NDI encodes/decodes in a compact form-factor. The device boasts an intuitive interface and system administration screen that make it simple to get BRIDGE NDI 3G up, running, and configured quickly and securely. Using a standard web browser, technicians, engineers, operators, and producers can access the interface remotely to view and manage content, including local monitoring preferences. Operators are also able to freely browse, favorite, label, and filter a large volume of NDI sources on the network, as well as label any SDI inputs or outputs, and see all I/O activity at any given time.  

BRIDGE NDI 3G can easily be used to convert SDI camera and playout sources into NDI streams, enabling simple integration into NDI supported workflows, including virtualized productions leveraging NDI-based switchers. Using a common network, these sources can be located anywhere within a facility, allowing seamless integration of various production islands into a unified workflow. Conversely, NDI streams can be converted back into SDI ecosystems via BRIDGE NDI 3G’s configurable I/O, allowing NDI signals to move back into SDI routing systems and traditional baseband workflows.

Device configuration and management are simple via a local interface, or remotely from a web browser interface or REST API. The rack-mountable appliance supports UYVY and UYVA 4:2:2, 8-bit and P216, for NDI, and for SDI, YCbCr 4:2:2, 10-bit. It simplifies the integration of graphics and/or 4K sources into workflows with one-click grouping controls for video-and-key, and for 4K via 3G I/O. BRIDGE NDI 3G includes dual power supplies for redundancy and AJA’s legendary 3-year warranty.

BRIDGE NDI feature highlights include: 

  • Up to 16 NDI outputs, or up to 16 NDI or NDI HX inputs

  • 16 channels of 3G-SDI I/O, enabling up to 16-channels of HD, up to four channels of 4K/UltraHD, or a mixture of HD and 4K/UltraHD NDI encodes or decodes

  • Dual 10GigE onboard NICs for NDI I/O

  • UYVY and UYVA 4:2:2, 8-bit NDI I/O and support for P216 NDI output

  • YCbCr 4:2:2, 10-bit support for SDI 

  • Reference inputs to properly time SDI outputs

  • Video processing for scaling NDI inputs with non standard rasters

  • Video and key support for both NDI (Video plus Alpha) and SDI (dual 3G-SDI)

  • Up to 16-channels of audio, uncompressed float, 48 kHz sample rate, per NDI connection

  • Up to 16-channels of 16- and 24-bit SDI embedded audio, 48 kHz sample rate, synchronous per SDI connection

  • A compact 1RU chassis with redundant power supplies

  • An intuitive user interface and system administration screen for simple, secure setup 

  • A robust web-browser based UI that allows users to view and manage content and preferences locally or across the LAN

  • AJA’s three-year international warranty 

“As IP’s advantages become more readily apparent, NDI is picking up steam across the broadcast, production and proAV markets. Going all-in on IP, however, isn’t a reality for facilities with significant SDI infrastructure, which is why we’ve created BRIDGE 3G NDI,” shared Nick Rashby, President, AJA Video Systems. “Facilities can use BRIDGE NDI 3G to easily integrate a range of 3G-SDI sources into NDI workflows. It’s designed to help customers make the most out of their current gear while taking advantage of popular IP video advancements in the market.” 

Pricing and Availability

BRIDGE NDI 3G is available now through AJA’s worldwide reseller network for $11,995 US MSRP. For more information, visit: www.aja.com/products/bridge-ndi-3g.

October 27, 2021

OWC Announces Release of SoftRAID 6.2 for Mac

Software solution offers compatibility with macOS 12 Monterey and support for APFS volumes

OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of MemoryExternal DrivesSSDsMac & PC docking solutions, and performance upgrade kits, announces the availability of SoftRAID 6.2 for Mac, adding compatibility for new macOS 12 Monterey and for the first time ever, support for APFS volumes.

SoftRAID is the most powerful, intuitive RAID management software on the market for macOS and Windows. It has impressive features like multiple RAID options and predictive disk failure monitoring that provide a level of performance that you can’t get with hardware RAID. The all-new SoftRAID 6.2 builds on this solid foundation with new technology and features, making it the most powerful RAID utility available.

 

What’s New in SoftRAID 6.2 for Mac

Compatible

SoftRAID 6.2 adds support for the all-new macOS 12 – Monterey.

APFS

For the first time ever, SoftRAID supports the creation, management, and monitoring of APFS volumes and enables access to encrypted APFS volumes created with Disk Utility1

Incredibly Quick
The re-engineered SoftRAID driver features a new method of handling TRIM commands on SSDs. The new mechanism is 3x faster than before. What does this mean in the real world? For example, using SoftRAID with an OWC Accelsior 8M2 PCIe card enables continuous data transfer over 10GB/s! This level of performance isn’t possible in previous versions of SoftRAID and is impossible with RAID volumes not using TRIM commands, like Apple RAID.2

"SoftRAID is for anyone who needs to safely store and backup important data, including audio/video pros, photographers, archivers, families, and small businesses," said Tim Standing, OWC VP of Software Development – Mac. "SoftRAID offers vast advantages over hardware RAID and makes catastrophic data loss a thing of the past."

At SoftRAID's core are RAID creation and management technology that has been finely tuned over 20 years of development. Multiple RAID levels give you maximum volume capacity, optimal drive efficiency, data protection, or a combination of attributes. SoftRAID is perfect for anyone who needs to store and back up massive amounts of data safely.

SoftRAID Highlights:

  • Universal: SoftRAID works with both Mac and Windows and built-in OWC MacDrive technology lets you seamlessly move SoftRAID volumes between OSes

  • Advanced: Create RAID 0/1/4/5/1+0 (10) with Macs, RAID 0/1 with Windows machines

  • Streamlined: Disk tiles are grouped together by enclosure making it easier to keep track of multiple drives

  • Licensing: Easily activate, deactivate, and add additional discounted seats

  • Protected: SoftRAID Monitor constantly watches your disks and alerts you if problems are detected 

  • Validated: Volume validation ensures sectors can be read and parity is correct  

  • Certified: Checks disks before use to ensure they are safe for data storage

  • Vigilant: Error prediction helps protect against unexpected failure

SoftRAID is powerful yet easy-to-use RAID software that maximizes drive capacity offers faster performance and protects against data loss. It’s ideal for voluminous data roles, including audio/video production and editing, photography, graphic design, database servers, financial applications, and more. It is the brain for running, maintaining, and protecting your RAID arrays.  

Pricing & Availability

SoftRAID 6.2 is a free upgrade for current SoftRAID 6 users and discounted upgrades are available at the OWC Software Store (https://software.owcdigital.com) for SoftRAID 5 users. SoftRAID also ships with select OWC enclosures including ThunderBays, ThunderBlade, Express 4M2, Mercury Elite Pro Quad, Mercury Pro U.2 Dual, and Accelsiors. As always, you can test drive SoftRAID for yourself, FREE, with the full featured 14-day trial.

Compatibility

SoftRAID 6.2 for Mac is compatible with macOS 10.12 or later including macOS 12. Apple silicon (M1) Macs require macOS 11.3 or later. SoftRAID 2 for Windows works with Windows 10. SoftRAID is licensed per computer, additional discounted seat purchases are available https://software.owcdigital.com.

October 19, 2021

OWC Announces Ideal Storage and Connectivity Solutions For New Apple MacBook Pro with M1 Pro and M1 Max

Expand your storage and connectivity capabilities with a wide range of products from OWC

OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of MemoryExternal DrivesSSDsMac & PC docking solutions, and performance upgrade kits, announces innovative storage and connectivity solutions for new Apple MacBook Pro with M1 Pro and M1 Max.

Take Your Apple MacBook Pro Connectivity to the Next Level
With the new Apple MacBook Pro with M1 Pro and M1 Max, key ports are back, and by adding a dock or hub, you can turn the new MacBook Pro into a mobile powerhouse. For connectivity, OWC offers a range of dock and cable solutions to help you build the perfect on-the-go, at-home, in-studio, or on-set workstation for the new Apple MacBook Pro with M1 Pro and M1 Max.


OWC Thunderbolt Dock
Three Thunderbolt 4 ports and four USB ports empower you to connect to past, present, and future devices. Up to two 4K displays or a 5K/6K/8K display, high-performance storage including NVMe SSDs, A/V mixers, phones, tablets, even desktop accessories like a keyboard or mouse. With the OWC Thunderbolt Dock, an entire world of USB and Thunderbolt accessories is ready for you to connect and expand your capabilities.

OWC 14 Port Thunderbolt 3 Dock
Through a single cable, the OWC 14 Port Thunderbolt 3 Dock brings an unprecedented combination of ports, convenience, and power to your new Apple MacBook Pro with M1 Pro and M1 Max. With its 14 ports of connectivity thoughtfully placed, the OWC 14 Port Thunderbolt 3 Dock delivers convenience while keeping desktops clutter-free. The OWC 14 Port Thunderbolt 3 Dock front is designed to easily connect your portable devices, headphones, and media cards, while the rear features many ports for your static devices, so cables stay out of sight.

OWC Thunderbolt Hub
The OWC Thunderbolt Hub lets you consolidate and simplify the connectivity between all your devices with all the Thunderbolt ports you've always wanted. The OWC Thunderbolt Hub's four Thunderbolt (USB-C) ports and one USB port massively expand your connection possibilities. Now you can do more effortlessly on your Apple M1 Pro and M1 Max.

OWC Thunderbolt 4 / USB-C Cable
Take the guesswork out of what cables you need for your entire technology setup. The OWC Thunderbolt 4 / USB-C Cable is a plug and play safe solution for connecting any Mac, PC, iPad, Chromebook, or Surface tablet with a Thunderbolt 3, Thunderbolt 4, USB-C, or USB4 port to any device, display, or power supply with Thunderbolt 3, Thunderbolt 4, USB-C, or USB4 port. With lab test certified 100% universal USB-C compatibility and performance, whatever your devices – this Type C to Type C connection solution ensures you'll always have the right cable that works.

Blazing Fast External Storage for Apple MacBook Pro
The new Apple Macbook Pro with M1 Pro and M1 Max offer endless power possibilities. OWC is ready to support these machines' new workflow capabilities. From on-the-go, working from home, tracking in the studio, or on-set editing, OWC has you covered for your high-performance storage needs.


OWC Envoy Pro Elektron
The fastest, toughest mini-sized SSD in the universe, the OWC Envoy Pro Elektron is crushproof, dustproof, and waterproof for transferring gigabytes of data in seconds anywhere with your new Apple MacBook Pro with M1 Pro and M1 Max.

OWC Envoy Pro SX
The OWC Envoy Pro SX is a Super-fast Xtremely rugged portable SSD for daily storage and backup tasks to production-level audio, design, and photography workflow needs. It delivers Xtreme real-world speeds up to 2847MB/s with today’s and tomorrow’s Thunderbolt and USB4 equipped Macs and PCs while being dust/drop/waterproof for transferring gigabytes of data in seconds anywhere.

OWC ThunderBlade
In a fast-paced, professional environment, time is money, so performance means everything. The success of your project depends on the fast and efficient handling of uncompressed, high bandwidth content streams. The OWC ThunderBlade delivers the performance to match – capable of unbelievable transfer speeds up to 2800MB/s.

OWC ThunderBay
When it comes to needing the highest level of external storage capabilities, our ThunderBay storage solutions are perfect for professional workflows performed with  the new Apple Macbook Pro. OWC ThunderBay 4 is designed with performance in mind and engineered to harness the power of Thunderbolt 3. ThunderBay 4 is an incredibly flexible external drive with the throughput to support multi-stream compressed 4K video and other bandwidth-intensive operations. It’s highly configurable to match your performance need so that you can use each drive independently or in the RAID configuration of your choice for the optimal balance of performance and data redundancy. OWC ThunderBay 8 is like a high-performance personal data center that offers multiple configuration options to suit ever-expanding storage needs. Photo, film, and video editors can take advantage of the largest capacity desktop RAID storage solution OWC has ever offered to handle the voracious drive space appetite of RAW, 4K, large format, and VR workflows. OWC ThunderBay Flex 8 is a groundbreaking workflow solution for digital imaging, VFX, video production, and video editing professionals from the world’s leading Thunderbolt accessory manufacturer. ThunderBay Flex 8 offers eight drive bays that support a mix of SATA/SAS and U.2/M.2 NVMe drives for up to 144TB of storage capacity. Next, there are many ports, including two Thunderbolt 3, one USB-C, and two USB-A for device docking and charging. There’s two frontside card readers for fast media card ingest. Lastly, there’s a PCIe expansion slot for adding an audio/video capture, networking, SSD storage, hardware RAID card, or I/O card.

"As a leader in Thunderbolt integration and accessories, OWC is proud to offer these innovative solutions for the new Apple MacBook Pro's with M1 Pro and M1 Max technologies", said Larry O'Connor, CEO and Founder of OWC. "It's terrific to have this kind of power added to the new Apple Macbook Pro's. M1 Pro and M1 Max technologies open up a whole new world for more devices revolutionizing workflows for pro audio, video, and beyond."

Pricing & Availability

  • OWC Thunderbolt Dock:is available now on Macsales.com from MSRP $279.00

  • OWC 14 Port Thunderbolt 3 Dock:is available now on Macsales.com from MSRP $299.00

  • OWC Thunderbolt Hub:is available now on Macsales.com from MSRP $179.00

  • OWC Thunderbolt 4 / USB-C Cable: is available now in 0.72m, 1.0m and 2.0m on Macsales.com from MSRP $24.00

  • OWC Envoy Pro Elektron: 240GB to 2TB is available now on Macsales.com from MSRP $99.00

  • OWC Envoy Pro SX: 240GB to 2TB is available now on Macsales.com from MSRP $179.00

  • OWC ThunderBlade: 1TB to 32TB is available now on Macsales.com from MSRP $749.00

  • OWC ThunderBay 4: 0GB enclosure (add your own drives) or from 4TB to 72TB is available now on Macsales.com from MSRP $369.00

  • OWC ThunderBay 8: 0GB enclosure (add your own drives) or from 16TB to 144TB is available now on Macsales.com from MSRP $649.00

  • OWC ThunderBay Flex 8: 0GB enclosure (add your own drives) or from 32TB to 144TB solutions available now on Macsales.com from MSRP $1,199.00

  • See all options for docksexternal storage and Thunderbolt solutions at Macsales.com

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October 12, 2021

AJA Announces KONA 5, Io 4K Plus, and T-TAP Pro Support for Hardware Out in Microsoft Teams

Integration makes it easy to incorporate remote, broadcast-quality audio and video streams into live production workflows

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Grass Valley, CA (October 12, 2021) – AJA Video Systems today announced that it has collaborated with Microsoft to ensure that a range of its audio and video I/O solutions support the new Hardware Out feature in Microsoft Teams. Using the new feature with an AJA KONA 5, Io 4K Plus, or T-TAP Pro, live production and AV professionals can easily output SDI and HDMI high quality audio and video streams of on-the-ground reporters, interviewees, or events in remote locations and seamlessly weave the footage into live productions at broadcast-quality.

 

Microsoft Teams Hardware Out support for compatible AJA hardware is accessible within the Teams interface once enabled by an administrator. Users simply click on the permissions tab, turn on broadcast capabilities, then select “Hardware Out” for the connected AJA device to receive the video signal. A host of timing, resolutions, and frame rates are available to choose from, and once the settings are established, the user can then feed the signal out through the AJA device via SDI and HDMI to ensure a broadcast-quality signal that can be fed to routers, recorders, or other production equipment.

 

“As production ramps back up, it’s clear that distributed workflows are here to stay, and AJA is committed to making them as simple and accessible as possible for production professionals. Collaborating with Microsoft to ensure that our most popular I/O tools support this new Teams Hardware Out feature is an exciting extension of this,” shared AJA President Nick Rashby. “The latest integration allows production professionals to transform nearly any webcam feed into a professional-grade audio and video signal to be brought into broadcast-grade productions.”

 

“Integrating high quality audio and video remote feeds into live productions can be challenging and costly, but with our new Teams Hardware Out feature and industry standard hardware like AJA’s I/O solutions, it’s quick, easy and cost efficient,” shared Aaron Linne, senior program manager, Microsoft Teams for Broadcasters at Microsoft Corp. “Quality and reliability are paramount in the field, so we worked closely with AJA to ensure Teams Hardware Out natively supports professional tools like KONA 5, Io 4K Plus and T-TAP Pro.”

 

About AJA Video Systems, Inc.

Since 1993, AJA Video has been a leading manufacturer of video interface technologies, converters, digital video recording solutions and professional cameras, bringing high-quality, cost-effective products to the professional broadcast, video and post production markets. AJA products are designed and manufactured at our facilities in Grass Valley, California, and sold through an extensive sales channel of resellers and systems integrators around the world. For further information, please see our website at www.aja.com.

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October 12, 2021

AJA Announces Equity Stake in Diskover Data; Introduces AJA Diskover Media Edition

Powerful new data search and analysis toolset addresses M&E market demand for simpler way to manage stored assets on any platform from anywhere as content boom grows

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Grass Valley, CA (October 12, 2021) – AJA Video Systems today announced that it has taken a proactive equity stake in data analytics software developer Diskover Data and simultaneously launched AJA Diskover Media Edition. The new software is based on open source roots and lets media and entertainment professionals (M&E) easily search, find, and analyze media asset data originating from on-premises, remote, and cloud storage – aggregating associated metadata into a unified global index. The solution enables users to make more informed data decisions, a key capability as the M&E industry is on track to create more data in the next three years than it has in the last three decades.1

 

AJA Diskover Media Edition is designed to serve a range of professionals in the M&E industry, from executives to systems administrators, IT managers, operational personnel, creatives, and beyond. The software allows users to easily index hundreds of petabytes of data and more to easily locate files, analyze them, and pinpoint misallocated resources. It ultimately saves companies time and expenditure by helping them to identify wasted storage space, aging and unused files, data changes, and more. 

 

With AJA Diskover Media Edition, metadata can also be seamlessly harvested to add business context and insights to files to inform data decisions and business processes, and to streamline workflows. It includes custom plug-ins that address the specific needs of M&E professionals around the world, regardless of the physical or virtual platforms utilized to store media content. AJA Diskover Media Edition further enables users to search across multiple platforms simultaneously, and discover and present data in a master index, while generating reports and cost analysis to a range of roles across productions or enterprises.

 

Key highlights include: 

  • A single master index: Ensure that all files across cloud, remote, and on-premises storage are up to date, and that data access and rights can be easily controlled on a per-user level, with Diskover’s constant indexing and centrally located indexes.

  • Snapshots in time: Tap into a history of indexes to easily compare storage over time and project future growth demands, as well as identify areas of concern.

  • Elasticsearch: Scale to any environment size and type with an open-source core that simplifies asset search and provides insights into associated storage costs. Easily integrate with external APIs and order management platforms.

  • Tagging: Use tags to support workflow actions and approval processes, such as file deletion approval on an expired asset.

  • Analysis: Advance media workflows and monetization efforts with access to robust technical metadata (i.e. codec, number of audio files, resolution, etc.) via a simple search. Gain insights that provide team members with in-depth information about each asset and where it landed for more informed decision-making.

  • Support for hybrid environments: Seamlessly run Diskover across on-premises storage solutions and cloud-based storage services. 

  • An intuitive web-browser UI: Access AJA Diskover Media Edition from anywhere with an internet connection and easily deploy multiple indexers globally at other facilities, all reporting into one common platform and master index.

  • Security: Read-only access to the file systems and a web-based UI not directly connected to the storage prevents file corruption, deletion, or unwanted changes to assets.

  • Global asset overview: Provide remote teams and individuals with a global view of the assets for each given production, group of productions, or client – empowering their own relationship with the data.

  • Cost analysis tools: Make more informed data-related decisions about time, resources, and investments to reduce operating costs. 

“We’ve seen firsthand how unwieldy data management has become for our clients in content production and post, which poses a huge challenge as the M&E market braces for an unprecedented content boom. The speed at which files are proliferating, determining where those files are stored, how much that storage costs, who is tapping into those files and where they’re being archived is essential, but that information is often hard to track down,” shared AJA President Nick Rashby. “AJA Diskover Media Edition takes the guesswork out of the equation, helping M&E professionals work much more efficiently. One of the secrets to AJA's success these many years has been our ability to deliver technologies that solve industry problems through partnerships with companies like Diskover, and we’re excited to share the resulting technology with the M&E community.”

 

“We developed Diskover data curation technology as data management was just emerging as a problem across a number of industries,” shared Diskover CEO Paul Honrud. “Our solutions are already in use by companies around the world spanning technology, enterprise and medical, and we’re excited to scale our offering into the media content creation arena. AJA offers best in class solutions for content production and is an ideal partner for us, as many of their existing customers will benefit from our solution.” 

 

Ken Spickler, Director of Engineering at Visual Data Media Services, shared, “Diskover’s web interface allows anyone on our team to quickly access and identify any piece of information they’re looking for – whether tracking storage usage, identifying how to better manage our files or keeping apprised of our data growth. We look forward to seeing all the new features that AJA brings to the table with its Media Edition.” 

 

Pricing and Availability

AJA Diskover Media Edition is now available for an annual subscription of $11,995 USD per node. For more details or to access a demonstration, visit: www.aja.com/products/aja-diskover-media-edition.

 

About AJA Video Systems, Inc.

Since 1993, AJA Video has been a leading manufacturer of video interface technologies, converters, digital video recording solutions and professional cameras, bringing high-quality, cost-effective products to the professional broadcast, video and post production markets. AJA products are designed and manufactured at our facilities in Grass Valley, California, and sold through an extensive sales channel of resellers and systems integrators around the world. For further information, please see our website at www.aja.com

September 30, 2021

OWC Announces Thunderbolt Dual DisplayPort Adapter

Easily add up to two 4K or 8K displays for stunning images, increased productivity enhanced gaming

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OWC®,the premier zero-emissions Mac and PC technology company, and a respected provider of MemoryExternal DrivesSSDsMac & PC docking solutions, and performance upgrade kits, announces the OWC Thunderbolt Dual DisplayPort Adapter. With the new OWC Thunderbolt Dual DisplayPort Adapter, you’ll be amazed when your eyes see up to 8K resolution delivered by the OWC Thunderbolt Dual DisplayPort Adapter. By utilizing the latest DisplayPort 1.4 technology, this high-performance adapter delivers up to 4x higher resolution than DisplayPort 1.21. All you need is a single Thunderbolt port to plug it in, and this little wonder’s compact size and bus-powered convenience will open a world of possibilities.

The OWC Thunderbolt Dual DisplayPort Adapter lets you work with newfound multitasking ease. Use it to create graphics-intensive content and edit photos with more precision. Keep projects active on one screen while attending a video meeting on the other. Create a panoramic video wall for the digital signage application. And when it’s time for play, higher resolutions and refresh rates provide the most immersive video gaming experience available. The OWC Thunderbolt Dual DisplayPort Adapter lets you multitask with ease.

Use it to create graphics-intensive content and edit photos with more precision. Keep projects active on one screen while attending a video meeting on the other. Create a panoramic video wall for the digital signage application. And when it’s time for play, higher resolutions and refresh rates provide the most immersive video gaming experience available. With dual display uses through just one Thunderbolt port on your computer. The OWC Thunderbolt Dual DisplayPort Adapter is mobile-ready; with its compact size and bus-powered convenience, this handy adapter ensures you’re always ready for a BYOD (Bring Your Own Device) office or classroom presentation. Take it along with your Thunderbolt-equipped iPad to enjoy video content on a bigger screen.

The OWC Thunderbolt Dual DisplayPort Adapter opens a world of possibilities

Professionals: Use it to stream high-resolution, life-like content on multiple monitors. Keep active projects open on one display while viewing members of an online meeting on another display. Keep an eye on chat boxes while simultaneously connecting with your followers on another screen.

Students: Improve online learning with multiple screens. Read text or watch the instructor on one display as you take notes on the other.

Gaming: Stretch that racing and flight sim game across two screens for an unbelievable view. Dedicate one screen as a map or voice chat display to eliminate the hassle of minimizing game windows.

OWC Thunderbolt Dual DisplayPort Adapter Highlights:

  • Single display up to 8K @ 30Hz or 8K @ greater than 30Hz with DSC

  • Dual display up to 4K @ 60Hz, 4K @ 144Hz with DSC, or 8K with DSC

  • See it All: Watch videos, play games, create crisp digital signage walls, and make eye-catching presentations on a DisplayPort display or projector

  • Full Display Potential: DSC (Display Stream Compression) compatible for higher refresh rates

  • Stunning Visuals: HDR for sharper images, brighter colors, and greater contrast

  • Hear More: Supports multichannel, high-definition digital audio formats

  • Energy Efficient: Achieve high resolutions on two displays without draining system resources

  • Protected: 1 Year OWC Limited Warranty

Pricing & Availability

OWC Thunderbolt Dual DisplayPort Adapter is available to order on Macsales.com for $78.00.

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September 14, 2021

AJA RELEASES BRIDGE LIVE V1.12 WITH NEW NDI® AND HLS COMPATIBILITY

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Grass Valley, CA (September 14, 2021) AJA Video Systems released  BRIDGE LIVE v1.12 , a new software update for AJA’s turnkey multi-channel live video solution for remote production, contribution, collaboration, streaming, and delivery. The release features bi-directional NDI® (Network Device Interface) input, output and transcode; HLS output; video preview; and user interface updates for more intuitive configuration.

Whether facilitating remote production, two-way interviews, live event streaming, multi-cam backhaul, field contribution, program return, confidence monitoring, collaborative production, or ABR ladder profiles to hand-off for OTT packaging, BRIDGE LIVE v1.12 delivers powerful new functionality. Bi-directional NDI support makes it easy to encode SDI inputs for NDI output to the network and/or to receive NDI for outputting SDI. The ability to also transcode IP Video Streams to NDI and/or transcode NDI Inputs to IP Video Streams enables a host of new workflow possibilities. For example, BRIDGE LIVE can now sit at the edge of an NDI event or facility network, enabling professionals to transport outbound NDI video as a streamable format, and/or return the stream to NDI for use at a remote NDI production destination.

BRIDGE LIVE v1.12 feature highlights include:

  • Bi-directional NDI-SDI conversion:

  • Receive NDI and decode to SDI

  • Input and encode SDI to NDI


Bi-directional NDI-IP Video Streams conversion:

  • Receive NDI and transcode to IP Video Streams (i.e., H.265, H.264)

  • Receive IP Video Streams (i.e., H.265, H.264) and transcode to NDI

  • Integrate remote NDI and non-NDI equipment/facilities via RTP/UDP/SRT

  • Tap directly into the NDI network and provide a conduit to CDNs or other delivery mechanisms


HLS Output (HD): Input SDI sources and IP Video Streams into BRIDGE LIVE and encode them for sharing to widely used devices and software, or via remote screening to iOS and iPadOS devices via HLS

Video Preview: With support for Video Preview thumbnails now available in the
BRIDGE LIVE GUIDE for SDI Inputs, receive visual confirmation for correct SDI input/content encoding, even if unable to “go live” to check the content for security UX improvements: Explore more intuitive pipeline configuration and options such as “start detecting input” and “set as input” buttons, and enhanced responsiveness. A new Factory Reset method: An alternative and rapid method to access factory reset directly from the boot menu

“BRIDGE LIVE v1.12 marks AJA’s second major software update for the device since launching the product less than a year ago and addresses key customer feature requests to streamline operations and provide greater workflow flexibility in the field,” shared Nick Rashby, President, AJA Video Systems. “This is our first NDI-enabled product, and we couldn’t be more excited to bring the unique capabilities of BRIDGE LIVE to the huge range of NDI users around the world. Bringing bi-directional NDI I/O and HLS output to BRIDGE LIVE offers professionals broader hardware and software integration and a simpler, cost effective alternative to deploying large teams of personnel and resources at remote locations.”

Pricing and Availability

BRIDGE LIVE v1.12 is available now for download from AJA’s website. The latest update comes standard with all newly purchased BRIDGE LIVE units and is also available to existing users with an active maintenance agreement. Customers without a maintenance agreement can access bug fixes within v1.12 but will not receive new feature access. BRIDGE LIVE is available through AJA’s worldwide reseller network starting at $14,995 US MSRP. For more information, visit: www.aja.com/products/bridge-live.

About AJA BRIDGE LIVE
Developed in cooperation with IP video software experts Comprimato, BRIDGE LIVE is a turnkey solution built for critical streaming and contribution applications with high performance 12G-SDI video encoding/decoding, stream-based transcoding, comprehensive metadata and closed caption support, all within a compact 1RU form factor with redundant power supplies. www.aja.com/products/bridge-live.

About AJA Video Systems, Inc.
Since 1993, AJA Video has been a leading manufacturer of video interface technologies, converters, digital video recording solutions and professional cameras, bringing high-quality, cost-effective products to the professional broadcast, video and post production markets. AJA products are designed and manufactured at our facilities in Grass Valley, California, and sold through an extensive sales channel of resellers and systems integrators around the world. For further information, please see our website at www.aja.com.

All trademarks and copyrights referenced herein belong to their respective companies

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September 2, 2021

OWC Announces Jellyfish Manager 2.0 Offering New Design, Dashboard, And Cloud Backup Integrations

Offering deeper analytics, a cloud backup integration that works seamlessly with Backblaze, AWS, and Wasabi, and new or enhanced workflow integrations with Postlab, Frame.io, and iconik

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OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of Memory, External DrivesSSDsMac & PC docking solutions, and performance upgrade kits, announces Jellyfish Manager 2.0. The Jellyfish Manager is the modern, beautiful & intuitive interface between the user and the Jellyfish by OWC. It gives post-production teams the tools they need to be self-reliant and frees up IT teams to stay focused on their day-to-day tasks. With a style that matches the modern-day software tools creatives use daily, Jellyfish Manager is the easiest-to-use tool for server administration ever created. 

Jellyfish Manager 2.0 works directly with Jellyfish servers, a specialized shared storage device that allows multiple post-production video editors to work simultaneously with 4K, 6K, and 8K footage. Video teams at some of the largest companies in the world, YouTube creators, post-production houses, and creative agencies love the Jellyfish servers for their ease of use and video workflow support.

Since then, the Jellyfish team at OWC has added a ton of new functionality that called for a new layout focused on organization and a streamlined user interface. The updated design includes easily accessible menus and deep linking throughout the whole application. System alerts are now readily available from all pages in the app also additional tooltips across the board, and intuitive terminology to speed up the learning process.  

Embracing the cloud 

Jellyfish Manager 2.0 now includes the most requested cloud backup services that allow you to run scheduled backups, and if necessary, recover your data from the cloud. Jellyfish Manager 2.0 also improves integration with Backblaze and included AWS and Wasabi cloud services and will include more in the future. 

Enhanced workflow integrations 

Frame.io syncing between Jellyfish folders and Frame.io projects are now possible without going through watch folders on your workstation. Combined with the transcoding functionality of Jellyfish Media Engine, this integration helps teams collaborate through Frame.io while storing their original footage on the Jellyfish. If you aren't already familiar, Postlab is a platform that allows teams to collaborate more efficiently in Apple Final Cut Pro and Adobe Premiere Pro. It is cloud-based, but it can run locally on the Jellyfish itself instead of using the cloud with our new Jellyfish integration. We are proud that the Jellyfish is the only on-prem solution that works with Postlab Local.

"We are all excited about all this new functionality," said Josh Minney, COO, OWC. "We hope you will enjoy the improved experience. There are many improvements in the new Jellyfish Manager 2.0 that users won't notice but will allow us to build more integrations with our software and third-party applications."

Jellyfish Manager 2.0 Highlights:

  • Check your vitals: Check your vitals: Monitor memory, temperature, storage, and CPU usage immediately and quickly see the health of your drives

  • Manage file permissions: Decide who gets access to specific shares and folders with just a few clicks. Easily create and add local users and groups for your team and assign them permissions in less time than it takes to upload a cat video to Youtube

  • Customize network settings: Jellyfish systems come completely preconfigured for 4k+ video and direct connections, but if you'd like to create and modify network settings or bond ports into your switch, we promise you won't have to read a 50-page manual first

  • Enable powerful workflows: like Jellyfish Remote Access, Snapshots, Davinci Resolve Collaborative Database, or iconik Storage Gateways

Pricing & Availability
Jellyfish Manager 2.0 will be available to all new customers and customers who have an active support plan. For more information, please visit 
Lumaforge.com/support

August 19, 2021

OWC Announces ArGest® IngestPro Software For macOS

Powerfully simple tool for ingesting BRU, LTFS, and tar tape, disk, and camera card data onto your macOS system in a single button click

OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of MemoryExternal DrivesSSDs, Mac & PC docking solutions, and performance upgrade kits, announces ArGest® IngestPRO, simple yet comprehensive software for ingesting BRU, LTFS, and tar files on your Mac. ArGest® IngestPRO removes the guesswork of what tape format you might receive from clients and other sources.

ArGest® IngestPRO automatically identifies if the tape has BRU, LTFS, or tar files, and with one simple click, you start ingesting the tape data to your Mac with library support enabled. You can also ingest data from HDDs/SSDs/CDs/DVDs and camera cards for a comprehensive ingest tool. Bottom line, if you can connect the media type to your computer, ArGest® IngestPRO can process it.

ArGest® IngestPRO is customizable and cost-effective for the ultimate in control. A one-window control menu offers the choice of ingesting specific content by folder or file name. You can also maximize your tape library investment by choosing to overwrite existing files.

ArGest® IngestPRO Highlights:

  • Comprehensive: ingest data on BRU, LTFS, and tar tapes, disks, and camera cards  

  • Custom: choose to ingest specific content only  

  • Simple: choose your source type, source device, tape type, and click that's it

  • Convenient: ejects tape from the drive when ingest is complete

  • Cost-effective: get most use life from tapes by choosing to overwrite existing files

  • Risk-free: view utilization demonstration videos from our support department prior to purchase

 

Pricing & Availability

ArGest® IngestPROis available to order on the OWC Software Store for $999.

System and Device RequirementsOS Requirements: Compatible with macOS 10.10.6 and later. Device requirements: BRU, LTFS, or tar formatted LTO tape, hard drives, solid-state drives, camera cards, and other removable media.

August 17, 2021

OWC Announces ArGest® Backup Easy Drag And Drop Backup Archival And Restore Solution

Now offering complete macOS, Windows, and Linux compatibility plus ArGest® Backup bundled support for complete Ingest, Edit, Archival, and Delivery

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OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of MemoryExternal DrivesSSDsMac & PC docking solutions, and performance upgrade kits, announces the availability of the OWC Mercury Pro LTO with complete macOS, Windows, and Linux compatibility plus bundled ArGest® Backup software supporting LTFS bulk transfer and delivery, backup, archive, and unique storage options. The OWC Mercury Pro LTO provides an industry-leading data management/storage/transportation/archive strategy.

Monitoring and Evaluation professionals, corporations, government branches, and small businesses face the same challenge: managing an ever-increasing amount of more complex data. Higher resolution, complex audio, and diverse formats are the project norm. Organizational content is projected to grow 50-70% annually as more data is digitalized and licensing regulatory compliance requirements to become more stringent.

There's a priceless familiarity in using LTO to protect your data. The included ArGest® Backup software provides fast, easy drag and drop asset management utilizing the highly revered and reliable BRU archival format. For reliable backup and long-term, deep archival or the SNIA Bulk Transfer Standard with the Linear Tape File System (LTFS). The Mercury Pro LTO solution provides the best options for both archival and large-scale data transfer.  Advanced and future ready, LTO tape is the dominant archiving medium that has continued to improve and grow in both performance and capacity since being introduced in 2000. Because LTO is an open standard with many support manufacturers and vendors, users can be confident of access their data with any brand of LTO hardware for decades to come. The Mercury Pro LTO is currently available with LTO-7 or LTO-8 drives providing native capacities of 2.5TB and 6TB (LTO-7), 6TB, 9TB, and 12TB (LTO-8), and is designed to support the future release of LTO-9 drives later this year.

OWC Mercury Pro LTO Highlights:

  • Store more: up to 6TB native/15TB compressed1 on the LTO-7 drive or 12TB native/30TB compressed1 storage capacity per tape cartridge

  • Flexible: The LTO-7 drive will read LTO-7, and read and write LTO-6 and LTO-7 tapes while the LTO-8 Drive reads and writes LTO-8, LTO-M8, and LTO-7 tapes

  • Store longer: 30-year or greater tape longevity

  • Instant ROI: Lowest cost storage format; as low as $0.02/GB and up to 50x less costly than online storage

  • Full LTFS Support: archive files/folders with drag and drop ease

  • Compliance ready: supports WORM cartridges required by legal/regulatory record keeping

  • Fast tape creation: up to 300MB/s native/750MB/s2 compressed transfer rates

  • Configurable drive bay: add an optional 2.5/3.5-inch SSD for up to 16TB onboard storage capacity

  • Expansive: second Thunderbolt 3 port for adding up to five additional Thunderbolt devices or your choice of a USB-C or DisplayPort device

  • See more: DisplayPort 1.4 supports up to an 8K display4

  • Charge while working: 85W of notebook charging

  • Transportable: Compact form factor with built-in handles for moving between set and studio

  • Worry-free: up to 3 Year OWC Limited Warranty with lifetime US-based support

ArGest® Backup powered by BRU™ technology is the fastest backup and archiving software available. You can backup and archive folders, files, or session files in major applications to LTO-7 and 8 tapes at real-world speeds up to 300MB/s. Your archives are then fully verifiable and restorable with the maximum amount of data on nearly any OS, something no other backup utility can provide. ArGest® Backup is also the only Backup and archiving tool that can recover from errors and will restore as much data as possible even in the event of a lost or damaged tape

Mercury Pro LTO units ship with ArGest® Backup Desktop Edition™. Designed for personal or small one to two-person shops with a single tape drive and disk-based backup. Backups can be performed in more manageable segments where full and incremental data coverage fits on one or two tapes or can be safely stored on a removable disk or device such as the HPE RDX removable disk solution.

Need more power and flexibility? Upgrade to the Workstation or Producer's Editions that add additional tape drives. Workstation Edition supports a second tape drive (Doubler mode) and tape automation (50 slots and two tape drives). The Producer's Edition expands support with drag and drop restore support for CMX 3600 EDLs. Full recognition and parsing of Final Cut Pro, Premiere Pro, and Resolve projects, production-oriented Film and Episodic metadata support, and other ease-of-use features aimed at the Media and Entertainment industry user.

ArGest® Backup Highlights:

  • Easy and familiar: backup and archive folders, files, or session files with drag and drop simplicity in major applications

  • Fastest: real-world LTO tape speeds up to 300MB/sec using LTO-7 and LTO-8 tape devices for the fastest Backup and Recovery available  

  • Flexible: verify BRU™ archives at any time on macOS, Windows, or Linux

  • Diverse: can be used to Backup to portable USB or Thunderbolt drives, removable disk storage such as RDX and Lyve Mobile™, local cloud storage, and tape media

  • Reliable Recovery: restore maximum possible data, even with a missing or damaged tape in a multiple tape archive  

  • Fully auditable: Check media status any time, even on a different system or OS with ANYTIME Verify™  

  • Efficient: create two identical tapes in a single backup or archive operation with Doubler Archival Mode™  

  • Manage: automatically creates organized tape catalogs for fast searching and restore access time

  • Complete: after archive is complete, create a self-contained CD/DVD/USB or network key with all components required files to restore on a non-BRU system

  • Diagnose: built-in functions for checking and reporting LTO equipment operational status during all Backup and restore operations

  • Risk-free: 30-day free trial of full featured, fully functional demo

Pricing & Availability

The OWC Mercury Pro LTO is available to order from MacSales.com for $4,599 and now includes ArGest® Backup, LTO-8 tape, and cleaning cartridge. Additional solutions up to 16TB are also available. ArGest® Backup is also available for single purchase starting at $249 on the OWC Software Store.

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July 28, 2021

AJA Desktop Software and SDK v16.1 Debut with Native Apple® M1 Support

New releases deliver feature improvements for AJA KONA, Io, T-TAP, and Corvid solutions, including Apple M1 chip compatibility

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AJA Video Systems today rolled out Desktop Software v16.1 for KONA, Io, and T-TAP Pro products, alongside AJA SDK v16.1 for Developer Partners. Both releases include native support for the powerful Apple® M1 chip, and feature enhancements that optimize audio, broadcast, and production and post workflows, and third-party tools built with AJA Developer Partner solutions.  

 

Broadening system compatibility, the latest AJA Desktop Software and AJA SDK updates allow AJA KONA, Io, and T-TAP Pro users and Developer Partners to harness the power and cost-efficiency of Apple M1 compatible systems for professional video I/O tasks, in addition to existing support for Intel-based systems from Apple, as well as Windows, Linux Ubuntu and Linux CentOS systems. Desktop Software v16.1 expands the available options in AJA MultiChannel Config, enabling 12G-/6G-SDI input support as well as extended audio input support for AJA KONA, Io, and T-TAP Pro products with Telestream Wirecast. AJA Control Panel also receives an upgrade via the latest update with additional GUI feedback added for situations where “Auto” has resulted in signal modification, making it easier for creatives and technicians to understand results. V4L2 updates in AJA SDK v16.1 for KONA HDMI bring expanded controls for Developer Partners using Video for Linux, while 64-channel audio support for NTV2 SDK provides greater flexibility for Developer Partners using Corvid 44 12G or KONA 5 in 8K workflow solutions.   

 

Key release highlights include:

  • Desktop Software v16.1 is optimized to deliver native Apple M1 support for AJA macOS drivers and application plug-ins, AJA Control Room, AJA Control Panel, and AJA System Test and NMOS software

  • Improved Telestream Wirecast support, including 4K via 12G-/6G-SDI, Digital AES Audio Input, and Analog (Line Level) Audio Input

  • AJA Control Panel enhancements

  • V4L2 updates for KONA HDMI

  • 64-channel audio support for NTV2 SDK

“As the demand for video continues to grow across industries, professionals in broadcast, production, post and AV need to be able to leverage the latest technology like the incredibly powerful Apple M1 chip, which is why we prioritized the development of these new releases and are excited to deliver them to AJA end-users and Developer Partners,” shared Nick Rashby, President, AJA Video Systems. “AJA Desktop Software v16.1 continues to bring KONA, Io and T-TAP Pro users new features aimed at streamlining creative workflows while AJA SDK v16.1 includes enhancements that open up a host of new opportunities for Developer Partner partners.”

 

Pricing and Availability

AJA Desktop Software v16.1 is available now as a free download from the AJA support page. AJA SDK v16.1 is accessible to participants of the AJA Developer Program as a free download from the AJA Developer Partner support site.

 

About AJA Video Systems, Inc.

Since 1993, AJA Video has been a leading manufacturer of video interface technologies, converters, digital video recording solutions and professional cameras, bringing high-quality, cost-effective products to the professional broadcast, video and post production markets. AJA products are designed and manufactured at our facilities in Grass Valley, California, and sold through an extensive sales channel of resellers and systems integrators around the world. For further information, please see our website at www.aja.com.

 

All trademarks and copyrights are the property of their respective owners.

July 22, 2021

OWC Introduces Envoy Pro SX Thunderbolt Bus-Powered Portable SSD

Super-fast, Super-durable workflow superhero easily handles all storage and backup challenges

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OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of MemoryExternal DrivesSSDsMac & PC docking solutions, and performance upgrade kits announces the new OWC Envoy Pro SX, the Thunderbolt portable SSD that can withstand any condition. The mild-mannered exterior of the OWC Envoy Pro SX hides its true nature. It's super-fast. Super-versatile. Super-portable. And rugged enough to endure the most challenging work and play settings.

This little beast of an SSD handles all data storage and backup challenges like a real superhero when put to the test. The OWC Envoy Pro SX is versatile enough to be used as a bus-powered drive for daily storage and backup tasks. It can handle workflows easily handle the speed demands of production-level audio, design, and photography workflows. And it serves up real-world performance speeds up to 2847MB/s1 with modern Thunderbolt and USB4 equipped Macs and PCs. Built along the OWC Envoy Pro EX's award-winning lineage, this tiny but mighty ½ pound portable drive is 1/3 smaller. It features a removable Thunderbolt cable and is test certified to handle the nastiest environments. From managing obstacles in the field to crushing deadlines at home, the OWC Envoy Pro SX lets you unleash your productivity power without needing a cape or mask.

The grooved fins on the OWC Envoy Pro SX's matte black aluminum chassis transform it into a highly effective heat sink. Even after a diabolically long file transfer, the stealthy and silent OWC Envoy Pro SX stays reliably fast. The OWC Envoy Pro SX is fully compatible with macOS and Windows built-in encryption, so you can add peace of mind password security to your data whenever you need it. Whatever your data journey, the OWC Envoy Pro SX stands ready to deliver a crushing blow to time-robbing work and play challenges in the blink of an eye.

OWC Envoy Pro SX Highlights

  • Lightning Fast: Advanced OWC Aura Pro SSD storage technology with TRIM support works with Thunderbolt to deliver the fastest and most reliable performance available in a portable drive 

  • Super Versatile: Perfect for audio, video, photography, graphics, gaming, and general data storage/backup uses 

  • Xtremely Portable: Bus-powered and smaller than most compact smartphones 

  • Xtremely Rugged: Certified dustproof, drop-proof and waterproof 2

  • Silently Cool: Fan-less, heat dissipating aluminum housing for distraction free operation 

  • Secure: Non-skid rubber feet keep the OWC Envoy Pro SX in place  

  • Informative: LED for at-a-glance confirmation of power and activity status

  • Connected: Included Thunderbolt cable plugs into Thunderbolt and USB4 Macs and PCs  

  • Worry-Free Reliability: 5  Year OWC Limited Warranty 


"For OWC Envoy Pro SX, we wanted to make a drive that's truly unique," said Larry O'Connor, CEO and Founder of OWC. "Listening to our customer's suggestions from the Envoy Pro EX model, we made sure to add a detachable Thunderbolt 4 / USB4 cable, and while we were at it, we made it a smaller form factor and even more rugged by adding IP67."

Pricing & Availability
The OWC Envoy Pro SX 240GB to 2TB models are available now, starting at $199 on 
MacSales.com.

July 8, 2021

OWC Announces U2 ShuttleOne Build Your Own Affordable High-Performance U.2 SSD

U.2 flexibility from the U.2 leader adds blazing fast and highly affordable storage to your computer's U.2 equipped bay with speeds up to 8,000MB/s

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OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of MemoryExternal DrivesSSDsMac & PC docking solutions, and performance upgrade kits, announces the OWC U2 ShuttleOne. This innovative "build your own" heat dissipating full metal adapter brings U.2 SSD performance and capacity to the mainstream in a flexible, easy-to-use design. Performance enthusiasts, IT admins, M&E pros, gamers, and more can now use a readily available and affordable NVMe M.2 "blade" style SSD in a 2.5-inch U.2 bay. Whether you have a U.2 bay equipped server, workstation, gaming rig, or external drive, the OWC U2 ShuttleOne gives you access to a new world of storage possibilities.  

The OWC U2 ShuttleOne offers a full-metal housing that solidly protects your drive and data while providing cooling that's superior to adapters made with other materials. The OWC U2 ShuttleOne delivers complete drive reliability and takes your workflow beyond the limits. Small form factor NVMe M.2 SSDs can pack a powerful performance but swapping them can damage the connector and make the drive unreadable. The OWC U2 ShuttleOne lets you change your NVMe M.2 SSD at will in any 2.5-inch U.2 drive bay with the peace of mind that your drive will stay protected. This innovative adapter is fully certified and rated up to PCIe Gen 4, meaning the OWC U2 ShuttleOne supports your drive's fastest performance up to 8,000MB/s. The OWC U2 ShuttleOne can make your dream of mind-blowingly fast speeds a reality.  

The OWC ShuttleOne is built for many different tasks and lifestyles

Gamers: Change out game load drives quickly while keeping an extra heat source from resting directly on your motherboard by installing the OWC U2 ShuttleOne in an open U.2 2.5-inch bay or connecting it to a U.2 port on the motherboard a U.2 power/data cable.

IT Admins: Boost your bottom line and lower your server room/data center TCO by using affordable NVMe M.2 drives. This thermally efficient, easily swapped adapter will meet all of your drive-swapping needs with ready flexibility.

Performance Enthusiasts/System Builders: Add blazing fast, highly affordable storage to your computer's U.2 equipped bay. If you're building a system that has a U.2 port on the motherboard, you can create a U.2 enabled drive bay with a U.2 power/data cable. You can also use the OWC U2 ShuttleOne externally with a wide variety of OWC solutions that offer one or more U.2 bays.

Archiving/Backup: The affordability of M.2 drives and the OWC U2 ShuttleOne enables you to create fast-access storage archives for individual clients, large projects, and off-site data backups.

M&E Capture: Record it all faster, more accessible, and more affordably with U.2 capable digital capture systems. Now you can use a single drive without any particular card reader: experience faster performance, higher capacity, and a superior cost per GB ratio vs. digital media cards.

Ingest, Duplicate, and Ship to Post Workflow: Dramatically lower ingest time and cost with a single high-performance drive. The OWC U2 ShuttleOne will help you significantly reduce shipping costs to post-production by utilizing a U.2 bay-equipped PC or OWC solution on both ends of the workflow.

OWC U2 ShuttleOne Highlights:

  • Flexible: Easily install an NVMe M.2 SSD in minutes

  • Swappable: Protects your SSD connector from wear  

  • Beyond Fast™: Fully PCIe Gen 1-4 certified for today’s and tomorrow’s SSDs, up to 8,000MB/s  

  • Broad Compatibility: Use in 2.5-inch U.2 bays and OWC ThunderBay Flex 8, and OWC Mercury Helios 3S with U.2 NVMe Interchange System

  • Optimum Cooling: Full metal housing keeps the drive running cool and throttle-free  

  • Worry-free: Up to 3 Year OWC Limited Warranty and lifetime support

"As the leader in U.2 storage, OWC offers the broadest choice of use options For All Computerkind™," said Larry O'Connor, CEO and Founder of OWC. "The OWC U2 ShuttleOne gives you the flexibility to retask an existing NVMe M.2 drive after upgrading or using a new drive with a higher storage capacity."

Pricing & Availability
The OWC U2 ShuttleOne is available now for $44.99 at 
MacSales.com.

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July 7, 2021

AJA Announces New openGear® Fiber to 12G-SDI Converters

Pair of OG-FiDO 12G receivers support conversion from LC/ST Fiber to 12G-SDI; New firmware updates now available for select AJA openGear card models

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AJA Video Systems has expanded its lineup of openGear® compatible 12G-SDI Fiber Converters with a pair of new OG-FiDO 12G cards for receiving signals from LC Fiber or ST Fiber and converting those signals to baseband 12G-SDI. OG-FiDO-R-12G-ST is a Fiber receiver that supports single-channel conversion from ST Fiber to 12G-SDI, and OG-FiDO-2R-12G offers dual-channel conversion from LC Fiber to 12G-SDI. Both new models receive 12G-SDI signals from standard Fiber video sources, including AJA FiDO Mini-Converters.

 

“Fiber solutions are critical for facilities looking to reduce cable runs while also having the ability to securely send high-bandwidth signals very long distances, and we’ve witnessed a surge in demand from customers looking to upgrade to 12G-SDI infrastructures,” said Nick Rashby, President, AJA Video Systems. “In response, we’ve released two new robust and powerful OG-FiDO 12G openGear receiver cards – joining the OG-FiDO-TR-12G Fiber transceiver – that offer reliable conversion within a compact, high-density, rack mountable form factor.”

 

AJA’s OG-FiDO 12G cards offer unmatched flexibility and cost efficiency for Fiber to 12G/6G/3G/HD/SD-SDI conversion, supporting extended cable runs (up to 10km) over standard single-mode Fiber optic cable. The OG-FiDO-R-12G-ST receiver is a single-channel converter for Single Mode ST Fiber to 12G-SDI conversion. For dual-channel conversion, the OG-FiDO-2R-12G receiver offers two independent channels of LC Fiber to 12G-SDI conversion. Both new models feature industry-wide compatibility with OG-X-FR, OG-3-FR, and DFR-8321 openGear frames, with a compact form factor allowing up to 10 cards per frame. AJA’s OG-FiDO 12G cards are hot-swappable, support HDR video, and feature automatic detection and reclocking. Support for Ross DashBoard software enables convenient remote status monitoring on a Windows, macOS, or Linux computer on a local network. All models are backed by AJA’s industry-leading support and a five-year warranty.

 

In addition to the new OG-FiDO 12G cards, AJA has also released a collection of new firmware updates for select AJA openGear card models, including OG-ROI-HDMI, OG-ROI-DVI, OG-ROI-SDI, OG-HA5-4K and OG-12GM. OG-ROI-HDMI v1.3.2, OG-ROI-DVI v1.3.2 and OG-HA5-4K v1.5.3 introduce Extended Display Identification Data (EDID) emulation, enabling the user to specify the desired video format to the connected HDMI source. OG-HA5-4K v1.5.3 and OG-12GM v1.1.2 adds simple frame rate conversion capabilities from p60 to p59.94 and p59.94 to p60. For the latest audio workflows, OG-HA5-4K v1.5.3 adds support for embedded audio pass-through of Dolby Digital and Dolby Digital Plus compressed audio, including Dolby Digital Plus JOC (joint object coding) for immersive audio. The new OG-12GM v1.1.2 firmware update also introduces PsF support for inputs and outputs. Additionally, OG-ROI-SDI v1.2.1 adds a fix for enhanced performance.

 

Pricing and Availability

OG-FiDO-R-12G-ST and OG-FiDO-2R-12G are now available through AJA’s worldwide reseller network for $945 and $1395 US MSRP, respectively. OG-ROI-HDMI v1.3.2, and OG-ROI-SDI v1.2.1, OG-HA5-4K v1.5.3, and OG-12GM v1.1.2, updates are now available as free downloads from AJA’s support page. For more information on AJA’s full lineup of openGear solutions, visit: https://www.aja.com/family/opengear.

 

About AJA Video Systems, Inc.

Since 1993, AJA Video has been a leading manufacturer of video interface technologies, converters, digital video recording solutions and professional cameras, bringing high-quality, cost-effective products to the professional broadcast, video and post production markets. AJA products are designed and manufactured at our facilities in Grass Valley, California, and sold through an extensive sales channel of resellers and systems integrators around the world. For further information, please see our website at www.aja.com.

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June 3, 2021

AJA Releases Mini-Config v2.26.2

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Grass Valley, CA (June 3, 2021) – AJA Video Systems has released Mini-Config v2.26.2, a free software update that introduces a host of new features for select AJA 12G-SDI, 4K/UltraHD and other Mini-Converter models, including Region of Interest scan converters.

 

Mini-Config v2.26.2 introduces Extended Display Identification Data (EDID) emulation for all HA5-12G models, HA5-4K, HA5-Plus, ROI-DP, ROI-DVI, and ROI-HDMI, enabling the connected source to continuously output the desired video format. For pristine-quality audio workflows, the update extends pass-through support and compatibility with Dolby Digital Plus JOC (joint object coding) for HA5-4K and all HA5-12G models. Mini-Config v2.26.2 also delivers p60 to p59.94 and p59.94 to p60 simple frame rate conversion for 12GM, HA5-12G, HA5-4K, and HA5-Plus; loss of input management capabilities for the UDC and FS-Mini; and PsF support for 12GM, HA5-12G and Hi5-12G models.

 

“AJA’s robust, production-proven lineup of Mini-Converters offers unprecedented workflow flexibility across a wide range of production environments, and with the new Mini-Config v2.26.2 update, we’ve introduced a selection of critical features that further streamline workflows and help users produce and deliver the highest-quality video and audio for a seamless audience experience,” shared Nick Rashby, President, AJA Video Systems.

 

Pricing and Availability

Mini-Config v.2.26.2 is now available as a free download from AJA’s website: www.aja.com/products/mini-config-software. For more information on AJA’s full lineup of Mini-Converters, visit: www.aja.com/family/mini-converters.

About AJA Video Systems, Inc.

Since 1993, AJA Video has been a leading manufacturer of video interface technologies, converters, digital video recording solutions and professional cameras, bringing high-quality, cost-effective products to the professional broadcast, video and post production markets. AJA products are designed and manufactured at our facilities in Grass Valley, California, and sold through an extensive sales channel of resellers and systems integrators around the world. For further information, please see our website at www.aja.com.

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May 25, 2021

ARRI expands the Franz Wieser Grant program

May 25, 2021; Burbank – Long a champion of supporting and promoting talented filmmakers, ARRI is pleased to expand the Franz Wieser Grant program beyond feature-length films, shorts, and documentaries. The program, which is open to filmmakers across the continental United States, subject to an application and approval process, will now be available to creatives in photography, live events, worship, and broadcast projects.

 

Created in 2013, the Franz Wieser Grant program gives qualified emerging filmmakers access to education and the opportunity to use ARRI’s award-winning products complimentary. Since its inception, the program has worked with a diverse range of talented filmmakers throughout the continental United States to offer creatives the resources they need to help bring their vision to life.  Past recipients of the Franz Wieser Grant program have gone on to be recognized for their outstanding films. Some of these
include:
Elizabeth Lo, Director and Cinematographer of “Stray.” Nominated for two Cinema Eye Honors Awards, including Outstanding Achievement in a Debut Feature Film and Outstanding Achievement in Cinematography, along with a Critics' Choice Documentary Awards nod for Best First Documentary Feature.
Star Victoria, Director of “La Ruta.” DGA Jury award-winner for Best Woman Student Filmmaker in West Region.
Brenna Malloy, Writer and Director of “Rocket.” 2016 Student Academy Award® and screened at more than 40 festivals in eight countries.

 

Last year, in collaboration with ARRI Rental US and Illumination Dynamics, ARRI expanded the grant program committing to provide the equivalent of up to $200,000 value in equipment to support talented, underrepresented filmmakers.


“At ARRI, we are committed to helping the next generation of filmmakers through education and support programs like the Franz Wieser Grant program. Last year, we expanded the program to further concentrate our efforts on supporting talented filmmakers that were looking for that stepping stone needed to launch their careers and now by expanding the number of qualified categories, and expanding the offerings of equipment, we hope to foster even more new talent,” says Peter Crithary, Vice President of Marketing and Market Development at ARRI, Inc.


Those interested in participating are required to submit an application to be considered for the grant program. The application process is open year-round, with projects selected several times each year. Projects are chosen by the grant committee and may be selected based on the details of the production proposal, script, visual style, concept, and more. Each qualified project receives support with a bespoke equipment package that may include the ARRI AMIRA, ALEXA Mini, Signature Prime lenses, ARRI LED lights including L-Series, SkyPanel, and Orbiter.


“Our goal is to challenge and inspire filmmakers to create the best projects they possibly can. We encourage you to submit your production proposal with as many details as npossible and wish you the best of luck,” says Ksenia Lappo, Chair of the Franz Wieser Grant program.


For more information on the program and past recipients, please visit our website: www.arri.com/franz-wieser-grant-program. The program is currently available in the United States only. 


About Franz Wieser:

Franz Wieser was the inspiration behind the grant program and an important figure at ARRI for nearly 30 years. Born and raised in Rosenheim, Bavaria, Germany, Franz first joined ARRI as an intern in the United States. Over a career that spanned 25 years, Franz built a reputation as a kind visionary, eventually becoming ARRI Inc.'s Vice President of Marketing. Franz was a significant force behind the industry's transition from film to digital and was responsible for greenlighting the original AMIRA Grant program. Franz passed away in 2019, but the grant program in his name will continue to honor his legacy of empowering filmmakers.


About ARRI:

“Inspiring images. Since 1917.” ARRI is a global player within the motion picture industry, employing around 1,200 staff worldwide. Named after its founders August Arnold and Robert Richter, ARRI was established in Munich, Germany, where the headquarters is still located today. Other subsidiaries are in Europe, North and South America, Asia, and Australia.  The ARRI Group consists of the business units Camera Systems, Lighting, and Rental, all dedicated to connecting creativity and future technologies for moving images. ARRI is a leading designer and manufacturer of camera and lighting systems as well as system solutions for the film, broadcast, and media industries, with a worldwide distribution and service network. The portfolio includes digital cameras, lenses, camera accessories, archive technologies, lamp heads, and lighting accessories. Along with offering exclusive technologies, ARRI Rental's first-class services and equipment provide camera, lighting, and grip packages to professional productions around the world.

 

The Academy of Motion Picture Arts and Sciences has recognized ARRI's engineers and their contributions to the industry with 19 Scientific and Technical Awards.

 

For locations and more information, please visit www.arri.com.

April 22, 2021

Four New Focal Lengths Added to the ZEISS Supreme Prime Radiance Family

New Lenses for Artistic Imagery – with an Unmistakable Look and Consistent Flares

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ZEISS has added four new lenses to the ZEISS Supreme Prime Radiance family launched in 2019. The 18 and 135 millimeter focal lengths add telephoto and wide-angle specialties to the seven focal lengths available to date. The new 40 and 65 millimeter lenses enhance the standard range, meaning that the ZEISS Supreme Prime Radiance family, as a self-contained series, now covers all possible applications for high-end film production. With a maximum aperture of T1.5, all eleven focal lengths stand out for their high speed and allow the finest nuances of light to be perceived, even in low-light conditions.

ZEISS Supreme Prime Radiance lenses offer a distinctive look with consistent flares that can be controlled at all times and used without compromise. The ZEISS T* blue coating was developed especially for this series to allow users to create this look across all focal lengths – without having to sacrifice contrast or light transmission.

“The ZEISS Supreme Prime Radiance lenses began as a variant and complement to our existing ZEISS Supreme Prime lenses and have now evolved into a high-end cine set in their own right,” explains Christophe Casenave, responsible for the cine portfolio at ZEISS, adding, “their sophisticated, artistic design has been so well received by the cine community that we are proud to expand the line with four new lenses, offering a comprehensive set of focal lengths for all kinds of artistic demands in cine productions.” These include everything from blockbusters to auteur films to the new era of cinematic episodic television produced by streaming providers.

Among the first to use ZEISS Supreme Prime Radiance lenses was Emmy® award-winning Director of Photography (DOP) Dana Gonzales, ASC. For the fourth season of the iconic series Fargo, it wasn’t just the costume design, production design, and color palette that had to convey the look of the 1950s, but above all, the visual imagery. To portray this Kodachrome look, the ZEISS Radiance lenses worked perfectly for him.

Thanks to their versatile visual look, which is characterized by an extremely smooth transition between in-focus and out-of-focus areas and elegant bokeh, the lenses can be used in a flexible manner and for every artistic need. According to Gonzales, it is the pleasant softness that particularly sets ZEISS Supreme Prime Radiance lenses apart: “I use quite a bit of diffusion, but they are still very sharp with a soft fall-off, reminiscent of vintage lenses. I always embrace them and love the organic way the Radiance captures them. The flares always feel right and not forced.” Now, cinematographers can experience even greater creative freedom provided by telephoto and wide-angle focal lengths that are now part of the ZEISS Supreme Prime Radiance family.

 


Compact Full-Frame Lenses Equipped with ZEISS eXtended Data Metadata Technology
Like the ZEISS Supreme Prime lenses, the ZEISS Supreme Prime Radiance lenses offer all the attributes of a state-of-the-art cine lens – with an image circle diameter of 46.3 millimeters, they cover current large-format cine sensors and are compatible with current camera models such as the Sony Venice, the ARRI Alexa LF and Mini LF, or the RED Monstro. Incorporating a uniform front diameter of 95 millimeters and consistently positioned focus and aperture rings, they feature smooth and reliable focusing, simplifying the task of changing lenses on set. The rugged lenses’ average weight is about 1,600 grams (3.5 lbs).

The lenses are equipped with the ZEISS eXtended Data metadata technology launched in 2017, meaning they provide frame-by-frame data on lens vignetting and distortion in addition to the standard metadata provided by Cooke’s /i technology1 protocol. This simplifies and speeds up workflows, particularly for VFX and virtual production.

Availability
The new ZEISS Supreme Prime Radiance focal lengths are now available for purchase as a set of four lenses from ZEISS cine lens dealers. On the occasion of the presentation of the new focal lengths, it is once again possible to order the previous set of seven lenses or to exclusively purchase a complete set consisting of all eleven lenses.

Deliveries will start in Q3, 2021.

For more information, please visit
www.zeiss.com/cine/radiance.

1: /i is a registered trademark of Cooke Optics Limited used with permission.

April 21, 2021

OWC Announces Innovative Storage and Connectivity Solutions For New iPad Pro and iMac

Expand your storage and connectivity capabilities with a wide range of products from OWC

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OWC®, the premier zero-emissions Mac and PC technology company, and a respected provider of Memory